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Product Marketing Associate

Product Marketing Associate

VirtualVocationsMadison, Wisconsin, United States
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A company is looking for a Product Marketing Associate to join their marketing team.

Key Responsibilities

Develop and refine product messaging to articulate value propositions

Create and maintain sales tools and collateral to support the sales team

Conduct market research and competitive analysis to share insights with teams

Required Qualifications

Bachelor's degree in Marketing, Business, Communications, or a related field

1-3 years of experience in a marketing role, preferably in product marketing or content marketing

Experience in B2B digital health, SaaS, or technology companies

Healthcare experience, specifically marketing to Medicaid health plans, is preferred

Experience with marketing and sales tools such as Salesforce and HubSpot is a plus

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Associate Product Marketing • Madison, Wisconsin, United States

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