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Senior Account Executive, Beauty & Lifestyle
Senior Account Executive, Beauty & LifestyleSunshine Sachs Morgan & Lylis • New York, NY, US
Senior Account Executive, Beauty & Lifestyle

Senior Account Executive, Beauty & Lifestyle

Sunshine Sachs Morgan & Lylis • New York, NY, US
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Job Description

Job Description

Sunshine Sachs Morgan & Lylis is proud to represent clients across many industries including entertainment, social good, tech and lifestyle and we tell their stories through a variety of mediums.  We’re proud of each and every campaign we execute, but you may be wondering why we don’t have more than a landing page as our website. While many of our clients are household names (you know them, we’re sure of it), our digital footprint is purposefully small. We fly under the radar and we like it that way.

If you are fired up and ready to do good, join us!

We have an immediate opening for a Senior Account Executive in our Lifestyle team . What does this mean? You’ve been doing this for a bit (about 4-5 years or so) and you have experience working across a variety of consumer brands in beauty, lifestyle, and pop culture. You have a passion for creating unique narratives to reach a wide range of audiences and your media diet includes everything from The Today Show to the NYT Styles section, and Buzzfeed to People Magazine. You have a point of view about how Gen Z beauty standards are changing the industry and how DTC models are disrupting the traditional beauty landscape.

Our candidate is curious. While they will work on beauty, they are also likely to touch health, wellness and other lifestyle accounts. They see this as a challenge and opportunity to grow their skills. We’re looking for someone that understands the media landscape and how to navigate between the different verticals that our diverse roster of brands is trying to reach. You have all this energy, these great contacts and you are brimming with innovative and creative ideas. We are major proponents of the entrepreneurial spirit – you can speak on anything.

Responsibilities Include :

  • Drafting, developing, and executing comprehensive communications strategies.
  • Conducting regular and thorough research on various topics, flagging relevant news updates for teams / clients.
  • Drafting, editing and proofreading materials including press releases, blog content, pitches, fact sheets, FAQs, briefing notes, and client correspondence.
  • Partnering with senior managers on achieving deliverables for a full roster of clients (average of 4 – 6).
  • Managing media contact lists to build relationships with new publications and media contacts.
  • Participating in new business meetings, creating proposals as needed.
  • Regularly bringing new opportunities for clients – media meetings, key introductions, etc.
  • Proactively mentor and teach junior team members on account teams ( really important for us )
  • Working with senior management to respond to client requests and ensure requests are taken care of in an efficient manner.

You should apply if :

  • You have at least 4 years working in PR, specific experience in communications, consumer brands, tech, lifestyle public relations, integrated media relations, and strategic media planning.
  • You have a growing list of relationships with media across a variety of verticals and know how to leverage those relationships to secure impactful media opportunities.
  • You are a strong writer – persuasive, concise, creative, and quick!
  • You have a well-rounded understanding of consumer / lifestyle / tech marketing
  • You are a strategic thinker, bring new ideas to the table, and love a good brainstorm.
  • You have strong decision-making abilities and accountability; this is an important role, own it!
  • You have great judgment and can make "the call" as needed.
  • You have an innate curiosity and an entrepreneurial spirit.
  • You are incredibly organized, detail oriented and able to excel at managing multiple projects simultaneously.
  • You’re willing to work select evenings / weekends and travel when necessary.
  • You enjoy overdelivering rather than meeting expectations and take genuine pride in being part of something good.
  • You don’t HAVE to have this, but it sure would be nice

  • Solid relationships across consumer media and a passion to build and grow business in this space.
  • Interests beyond fashion and beauty – we never like to stay in our lanes here and see facets of niche industries where they never existed before (documentaries, tech, experiential museums, etc.)
  • B2B & thought leadership experience would be such a coup!
  • Benefits x Perks

    We go well beyond the benefits that you’re looking for like medical, dental, and vision plans, 401(k) with matching, annual merit-based bonuses, PTO, fertility, FSA for medical, childcare, and commuter expenses. Sunshine Sachs Morgan & Lylis offers those benefits and many perks including, a flexible work schedule, Work from Anywhere program, Summer Fridays, Wellness Days, and a 4-week sabbatical or trip to celebrate select anniversaries. We love to socialize so, we have collaborative workspaces, some offices even have rooftops, celebrations, networking opportunities, and community volunteering. We frequently mark opportunities to listen, learn and act throughout the year (Juneteenth, Election Day, International Women’s Day, etc.).

    SSM&L is committed to diversity, equity, inclusion, and ability. We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, identity and expression, national origin, disability status, protected veteran status, or any other characteristic protected by law.

    There’s more!

    From day one, employees are carefully matched with a mentor to guide them on their path to success. Training and mentoring are a big deal here and since we are into promoting from within, we make sure to provide more than enough tools for you to learn and grow. We are proud to offer training throughout the year on topics for professional growth as well as personal growth. We have also developed a series of teaching workshops that are structured for each level of the company. Sunshiners also take love to take advantage of the monthly Meet the Media series where media contacts provide valuable insider info for pitching them and their colleagues.

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