Media Coordinator / Specialist – Owned & Operated Media Job at ICONMA in New Yor

Overview Our Client, a Mass Media and Entertainmernt company, is looking for a Media Coordinator / Specialist – Owned & Operated Media for their New York, NY / Hybrid location.

Responsibilities Serve as a primary point of contact for implementation across Client USN O&O media inventory.

Execute daily and weekly promotional priorities with a focus on accurate log scheduling and timely delivery.

Set up campaigns in linear and digital scheduling systems, ensuring alignment with strategic goals.

Traffic digital video and display creatives using platforms such as Google Ad Manager, Freewheel, and Campaign Manager, ensuring proper placement across inventory.

Monitor campaign performance and conduct data analysis for both linear and digital media efforts.

Assist in building custom audience targets using data sources such as Nielsen and 1st / 3rd party analytics.

Resolve discrepancy reports from the Broadcast Center regarding promos, including during off-hours as part of an on-call rotation.

Collaborate with Marketing, Media Logistics, Digital Agencies, and Commercial Operations to ensure network strategies are followed and troubleshoot technical issues as needed.

Produce ad hoc reports and support additional duties as assigned.

Requirements Broadcast Log Scheduling & Media Operations Interest or Experience

This role is deeply rooted in the execution of promos across linear / digital platforms, which requires solid time management skills, prioritization, detail oriented.

Digital Trafficking & Platform Experience

Candidates manage placements across Client digital platforms.

Data Analysis & Audience Targeting

The role involves monitoring campaign performance and building audience targets using proprietary programs.

Strong relationship with numbers

Interest in media

Fearlessness to ask questions

Familiarity with building custom audiences.

Understanding how linear and digital media complement each other in a cross-platform promotional strategy.

Prior work in a TV network, or media agency environment, especially with promotional scheduling.

Why Should You Apply? Health Benefits

Referral Program

Excellent growth and advancement opportunities

Equal Opportunity As an equal opportunity employer, ICONMA provides an employment environment that supports and encourages the abilities of all persons without regard to race, color, religion, gender, sexual orientation, gender identity or express, ethnicity, national origin, age, disability status, political affiliation, genetics, marital status, protected veteran status, or any other characteristic protected by federal, state, or local laws.

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