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Head of Product Management - Social, Measurement and Optimization

Head of Product Management - Social, Measurement and Optimization

Integral Ad ScienceNew York, NY, US
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Head Of Product Management - Social, Measurement And Optimization

Integral Ad Science (IAS) is a leading global media measurement and optimization platform that delivers the industry's most actionable data to drive superior results for the world's largest advertisers, publishers, and media platforms. IAS's software provides comprehensive and enriched data that ensures ads are seen by real people in safe and suitable environments, while improving return on ad spend for advertisers and yield for publishers. Our mission is to be the global benchmark for trust and transparency in digital media quality.

As the Head of Product Management of Social, you will be responsible for one of the fastest growing, highly visible and most innovative product areas, owning and driving the overall strategy for our social media product suite, partnering with the biggest platforms like YouTube, Meta, and TikTok. You are a commercially focused leader with a background in social media platforms who deeply understands publisher-side challenges and measurement from the social platform client perspective. This role requires a product leader who can challenge the status quo, mentor peers, and share best practices to help elevate the broader product team.

If you thrive on leading complex product initiatives, collaborating with cross-functional teams, and delivering solutions that leverage cutting-edge data and technology to solve real business problems, then IAS could be the perfect place for you.

What You'll Get To Do :

  • Lead Product Development : Drive the strategy, roadmap, and execution of major product features within our Social product suite, ensuring that product initiatives align with IAS's strategic goals and customer needs.
  • Innovate and Scale : Challenge the status quo by driving innovation across our social media products, pushing boundaries to deliver solutions that enhance performance, scalability, and value for our customers.
  • Deep Collaboration with Engineering and Data Science : Partner closely with technical teams to develop scalable, high-impact solutions that enhance publisher-side measurement capabilities. Ensure products are both technically feasible and aligned with market needs. Your role will involve working directly with engineers and data scientists to understand technical requirements, prioritize development, and ensure product decisions align with our long-term vision.
  • Customer-Centric Product Design : Engage directly with publishers and platform partners to gather insights and ensure IAS solutions address real-world challenges in social media ad measurement.
  • Data-Driven Decision Making : Analyze large datasets to inform product strategy and prioritize features based on business impact. Ensure all decisions are backed by strong analytics and performance metrics.
  • Own Product Metrics : Define and own key product KPIs, using them to measure success and optimize features post-launch for continuous improvement.
  • Mentor & Lead : Contribute to the growth of IAS's product team by sharing best practices, mentoring peers, and fostering a culture of continuous improvement.

You Should Apply If You Have Most Of This Experience :

  • Bachelor's degree in Engineering or other related field; advanced degree preferred
  • 15+ years of Product Management experience, preferably from one of the major social platforms, with at least 5+ years people management experience
  • Technical Proficiency; familiarity with APIs, ability to read and understand API documentation, and ideally hands on experience working with databases and SQL. You will work closely with engineering and data science teams to ensure product execution and technical alignment.
  • Social Media Platform Expertise; should have worked at or closely with social media platforms (e.g., YouTube, Meta, TikTok), with a deep understanding of publisher-side measurement challenges.
  • Exceptional Communication Skills; proven ability to communicate product vision clearly and collaborate with internal and external stakeholders, including engineering and business teams.
  • Experience delivering innovative solutions to complex business challenges in a fast-paced, high-growth environment.
  • Continuous Improvement Mindset : Track record of identifying opportunities for enhancement, fostering collaboration, and mentoring others to help IAS stay at the forefront of product innovation.
  • Experience building relationships and leading cross-functional initiatives in a global, matrixed environment, collaborating with stakeholders across Product, Engineering, and Commercial teams
  • New York Applicants : The salary range for this position is $249,900 - $428,400. Actual pay may vary based on experience or geographic location.

    Integral Ad Science offers a comprehensive benefits package that includes paid time off, health insurance (medical, dental, vision) as well as PPO, HSA and FSA options and 401k with employer matching contributions. All full-time roles include competitive compensation and are eligible for an annual bonus and / or other incentive plans including employee stock purchase plans and other equity based bonuses.

    Equal Opportunity Employer : IAS is an equal opportunity employer, committed to our diversity and inclusiveness. We will consider all qualified applicants without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability or age. We strongly encourage women, people of color, members of the LGBTQIA community, people with disabilities and veterans to apply.

    California Applicant Pre-Collection Notice : We collect personal information (PI) from you in connection with your application for employment or engagement with IAS, including the following categories of PI : identifiers, personal records, commercial information, professional or employment or engagement information, non-public education records, and inferences drawn from your PI. We collect your PI for our purposes, including performing services and operations related to your potential employment or engagement. For additional details or if you have questions, contact us at compliance@integralads.com.

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