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VP of Strategic Partnerships

VP of Strategic Partnerships

Cirrus SystemsDallas, TX, US
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VP Of Strategic Partnerships

The VP of Strategic Partnerships will own and accelerate Cirrus's partner ecosystem to unlock transformational revenue growth. Your mandate is to identify, negotiate, and scale partnerships with enterprises that operate large physical footprintsincluding convenience stores, QSRs, gas stations, auto service chains, and other high-volume retailersas well as complementary technology providers such as POS, drive-thru, and in-store analytics platforms. You will craft the strategy, and serve as the executive face of Cirrus within the partner community, turning relationships into durable, high-margin revenue streams.

Role Responsibilities

  • Create and execute Cirrus's strategic partnership frameworkdefining target segments, value propositions, engagement models, and success metrics that tie directly to revenue and unit growth.
  • Source, structure, and close enterprise-level agreements with national and super-regional operators (1,000+ locations) in convenience, QSR, and automotive retail, delivering joint go-to-market plans that add at least $15 million in incremental ARR within 24 months.
  • Establish partnerships with tangential technology vendors (POS, kiosks, queue management, loyalty platforms, DOOH networks) that embed Cirrus hardware and ScreenHub software as the preferred signage layer in their ecosystems.
  • Build, coach, and scale a high-performing Partnerships teamincluding BD directors, partner marketing, and solutions engineeringusing data-driven KPIs, pipeline dashboards, and performance scorecards.
  • Collaborate cross-functionally with Sales, Marketing, Product, and Finance to operationalize partner programs, from co-selling motions and revenue allocation to product integrations and joint marketing campaigns.
  • Own executive-level relationships with C-suite stakeholders at partner organizations, ensuring ongoing alignment, quarterly business reviews, and governance that expands deal scope over time.
  • Represent Cirrus at industry conferences and trade associations, elevating our brand as the category-defining on-premise marketing platform for brick-and-mortar commerce.
  • Continuously monitor market trends, competitive moves, and regulatory changes to refine partnership strategy and maintain Cirrus's first-mover advantage.

Role Qualifications

  • 8+ years of progressive responsibility in Strategic Partnerships, Corporate Development, or Enterprise Business Development within SaaS, retail technology, or DOOH hardware / software; 5+ years at the VP or senior-director level.
  • Proven track record closing complex, multi-year agreements worth $5 million+ ARR each, ideally with convenience store, QSR, or fuel-retail chains.
  • Deep network across brick-and-mortar retail and adjacent technology ecosystems (POS, payment, analytics, merchandising).
  • Sharp financial acumen with the ability to model deal economics, forecast partner-sourced pipeline, and negotiate win-win commercial terms.
  • Outstanding executive presence, communication, and influencing skillscomfortable pitching to CEOs and Board members.
  • Experience recruiting, leading, and mentoring high-caliber partnership or BD teams in fast-growing organizations.
  • Data-oriented mindset with mastery of CRM tools, partnership management platforms, and KPI dashboards.
  • Bachelor's degree required; MBA or equivalent strategic / financial training preferred.
  • What Success Looks Like

  • Signed national agreements with at least two top-10 U.S. convenience store chains and one leading QSR brand within the first 18 months.
  • $10 million in net-new ARR sourced through partnerships by the end of year two, with a clear path to $30 million by year five.
  • A scalable partner program playbookincluding tiering, enablement assets, co-marketing kits, and integration blueprintsadopted company-wide.
  • Internal alignment where 100 % of Sales Qualified Leads originating from partners are tracked, accepted, and closed via a standardized hand-off process.
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