Senior Product Manager / Associate Director, Multichannel Marketing Lead

Job Description

Job Description

Salary :

Title : Senior Product Manager / Associate Director, Multichannel Marketing Lead

Location : Remote

Position Summary :

We are seeking a Senior Product Manager / Associate Director, Multichannel Marketing Lead who will report into the Senior Director, Marketing Promotions. You will be responsible for playing a pivotal role in the launch of Celcuitys first potential product Gedatolisib. Gedatolisib is a novel, multi-target PI3K / AKT / mTOR (PAM) inhibitor initially focused on advanced breast cancer, with the potential for broader indications. The successful candidate will help shape and execute the promotional strategy across channels, leading the integration of media & non-personal promotional marketing with congress, peer-to-peer, 3rd party programming and analytics. This is a highly visible, high-growth role that requires strong analytical skills, superior cross-functional collaboration, and the ability to operate at all levels of a rapidly growing organization.

Responsibilities :

• Lead the development and successful execution of digital HCP marketing initiatives based on analysis and deep understanding of customer data and various ecosystems (non-personal promotion, Veeva, third-party media, etc.)
• Develop and execute promotional tactics to support Celcuitys commercial presence at local, regional and national congresses, including in-booth materials and onsite advertising opportunities
• Lead the development and execution of third-party media tactics and programming
• Guide the research process to uncover actionable insights around customer channel preferences, digital behaviors, and engagement patterns, translating these insights into innovative and effective multi-channel strategies and tactical executions.
• Translate insights into marketing actions and business recommendations for demand generation. Refine strategy and messaging based on customer insights and data
• Partner with commercial operations, sales, medical, and market access to ensure strategic alignment and seamless execution of tactics
• Work with DAOR (digital agency of record) to continually optimize non-personal promotion campaign strategies, provide feedback on campaign performance, targeting capabilities
• Partner with Commercial Operations and DAOR to establish short vs. long-term multi-channel marketing plan, with the intent to evolve plan into comprehensive omni-channel strategy
• With an eye toward efficiency and agility, consider ways Celcuity can optimize its marketing budget across channels to help maximize ROI and competitive share of voice
• Ensure compliance with regulatory and compliance / legal standards for pharmaceutical promotions.
• Represent Celcuity as a trusted partner in the oncology community

Qualifications :

Preferred :

About Us :

Celcuity is a clinical-stage, publicly traded biotechnology company seeking to extend the lives of cancer patients through the development of targeted therapies for the treatment of multiple solid tumor indications. The company was founded to develop a better way to treat the cellular drivers of tumor growth.

Our lead therapeutic candidate, gedatolisib, is an intravenously administered, potential first-in-class PI3K / AKT / mTOR (PAM) pathway inhibitor. Its mechanism of action and pharmacokinetic properties are highly differentiated from other currently approved and investigational therapies that target PI3K or mTOR alone or together. Gedatolisib phase 3 clinical development programs are focused on the treatment of patients with HR+ / HER2- ABC in the 1L and 2L settings. A Phase 1b / 2 clinical trial evaluating gedatolisib in combination with darolutamide in patients with metastatic castration resistant prostate cancer, is on-going.

Celcuity is an Equal-Opportunity Employer.

Celcuity is committed to fair and equitable compensation practices, and we strive to provide employees with total compensation packages that are competitive. For this role, the anticipated base pay range is $ - $. The exact base pay offered for this role will depend on various factors, including but not limited to the candidates geography, qualifications, skills, and experience.

The successful candidate will be eligible for an annual performance incentive bonus and a new hire equity package. Celcuity also offers various benefits offerings, including, but not limited to, medical, dental, vision insurance, 401(k) match, PTO, and paid holidays.

Notice to Recruiters / Staffing Agencies

Recruiters and staffing agencies should not contact Celcuity through this page. All recruitment vendors (search firms, recruitment agencies, and staffing companies) are prohibited from contacting our hiring manager(s), executive team members, or employees directly.

We require that all recruiters and staffing agencies have a fully executed, formal written agreement on file.

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