Director of Growth Marketing

A company is looking for a Director, Growth Marketing.

Key Responsibilities

Foster a culture of data-driven experimentation to enhance customer acquisition and retention

Establish and maintain marketing analytics and reporting frameworks to optimize performance and ROI

Collaborate with cross-functional teams to align growth initiatives with business goals and adjust strategies based on performance data

Required Qualifications

Proven leadership skills with the ability to manage stakeholders and collaborate across teams

Strong analytical skills with knowledge of analytics tools such as Python, SQL, or SAS

Experience in customer acquisition cost (CAC) and lifetime value (LTV) optimization

Familiarity with digital marketing channels including Google Analytics and social media platforms

Interest in the longevity space