Creative Manager Job at EducationDynamics in Dallas

Overview

Join to apply for the Creative Manager role at EducationDynamics

The Creative Manager will lead a team of designers, copywriters and editors while contributing directly to the copywriting process. You will manage, mentor, and develop team members while also actively producing high-quality content for a range of projects such as digital campaigns, email campaigns, program page copy, brand messaging and more.

Responsibilities

• Lead, manage, and mentor a small creative team, fostering a collaborative and inspiring environment.
• Provide constructive feedback and career development support for team members.
• Conduct regular team meetings and performance reviews, ensuring project goals are met.
• Oversee copy and make sure it is in alignment with the project / campaign ask : audience, tone, brand, voice, objective, funnel area, channel placement, etc.
• Work closely with Senior Creative Director and Brand Manager to develop and execute creative strategies that align with partner goals.
• Oversee the creative production ensuring high-quality output.
• Develop copy that aligns with audiences and where they are in the marketing funnel.
• Take a hands-on approach to writing and editing copy for various marketing materials, including websites, social media, emails, OTT / CTV, marketing materials, and more.
• Craft compelling narratives that resonate with target audiences, ensuring tone and messaging are consistent across all channels.
• Edit and refine content produced by team members to ensure it meets brand guidelines and quality standards.
• Leverage performance insights to refine messaging approaches and optimize copy effectiveness.
• Serve as the key point of contact between the creative team and other departments to ensure alignment on creative goals and project timelines.
• Work with the creative operations manager to allocate resources when necessary.
• Collaborate with Senior Creative Director on creative tools needed, new tool proposals including stock sites, ai software, design software, etc.

Who We Are

EducationDynamics is the transformative strategic partner that helps schools meet the challenges and opportunities of serving the Modern Learner. Our mission is to expand opportunity through education by helping colleges and universities understand, engage and serve all students. With services that include marketing, enrollment management, market research, inquiry generation, consulting and student retention, we have dedicated the last 35 years to helping schools prosper as the largest provider of unbundled enrollment growth services.

Our ability to design and execute on a cohesive and unified brand to better serve the Modern Learner is further strengthened by the specialized expertise of our sister companies, RW Jones Agency and Rankin Climate. These two entities allow us to offer a broader and more impactful range of solutions.

What You Offer

Educational Requirements And Background

Required Skills

What We Offer

Our Core Values

What Happens After You Apply?

Once your application has been successfully submitted, qualified candidates can expect a member of the official EDDY recruiting team to reach out to you directly.

Equal Employment Opportunity

EducationDynamics, LLC is an Equal Opportunity Employer. We do not discriminate against applicants based upon any protected status, including but not limited to race, color, creed, religion, gender, national origin, ancestry, age, marital or domestic partner status, military or veteran status, affectional or sexual orientation, physical or mental disability, gender identity or expression. EducationDynamics offers reasonable accommodations in the hiring and employment process for individuals with disabilities. If you need assistance in the application or hiring process to accommodate a disability, you may request an accommodation at any time.

#J-18808-Ljbffr