Digital Marketing Manager

Digital Marketing Manager

We are looking for an experienced and result-driven Digital Marketing Manager to join our awesome marketing team! As a Digital Marketing Manager, you should have in-depth marketing experience and a passion for digital technologies. You will work closely with different teams to ensure consistency through all digital marketing channels. You should also provide forward-thinking ideas to build and maintain a strong company web presence.

Digital marketing strategies are extremely important for our company's success, so your role will play a crucial role in achieving our business goals and objectives.

We are expecting you to have experience and a big passion for digital technologies and utilizing different digital marketing channels.

Outline

The Digital Marketing Manager will support business units in achieving their overall digital goals by executing digital marketing campaigns that would yield the best results.

Responsibilities

Build our digital marketing roadmap with the use of Big Data

Manage all digital marketing channels (e.g. website, blogs, emails) to ensure brand consistency

Measure ROI and KPIs and prepare the return on ad spend

Work with different teams to develop specific campaigns to create and maintain high levels of customer interaction

Manage and improve online content, considering SEO and Google Analytics

Work with marketing team to forecast sales performance trends and act proactively to increase our market segment

Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies

Motivate digital marketing team to achieve goals

Stay up-to-date with the latest technology and best practices

Build, plan and implement the overall digital marketing strategy

Organize and lead digital marketing team

Research competition, investigate benchmarks and provide suggestions for improvement. Work closely with data team to optimize the company's data for marketing needs

Lead projects that span across multiple departments

Create and be able to present to stakeholders in a clear and concise manner

Requirements

2-3 years of experience as a Digital Marketing Manager

5 years of experience in developing and implementing digital marketing strategies

5 years of hands-on experience with SEO, Google Analytics and CRM software

Basic knowledge of web design procedures

Sense of ownership and pride in your performance and its impact on company's success

Critical thinker and problem-solving skills

Team player

Great interpersonal and communication skills

Proven work experience as a Digital Marketing Manager

Demonstrable experience in designing and implementing successful digital marketing campaigns

Solid knowledge and experience of online marketing tools and best practices

Excellent analytical and project management skills

Strong team management and communication (written and verbal) skills

MA in Marketing, Digital Technologies or similar relevant field

U-Haul is an equal opportunity employer. All applications for employment will be considered without regard to race, color, religion, sex, national origin, physical or mental disability, veteran status, or any other basis protected by applicable federal, provincial, state, or local law. Individual accommodations are available on requests for applicants taking part in all aspects of the selection process. Information obtained during this process will only be shared on a need to know basis.