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Product Marketing Manager

Product Marketing Manager

Wealth AccessNashville, TN, US
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Product Marketing Manager Location :

  • Nashville, TN (On-site) Employment Type : Full-time The Role We’re seeking an enthusiastic and proactive Product Marketing Manager to drive go-to-market success and lead major initiatives, including the launch of our new platform.
  • You’ll work closely with Product, Engineering, Client Success, Sales, and Marketing to ensure our products are positioned effectively, resonate with target audiences, and contribute to business objectives.
  • This role is ideal for someone with 3–5 years of experience who enjoys working tactically, executing strategies, and collaborating cross-functionally to support product launches, customer education, and ongoing market analysis.
  • What You'll Do Conduct market research to understand audience needs, industry trends, and competitor positioning.
  • Develop and refine product positioning and messaging for multiple personas and segments.
  • Create and execute go-to-market plans for product launches.
  • Build sales enablement materials, presentations, and competitive intelligence resources.
  • Develop educational content and onboarding resources to drive adoption.
  • Collect and analyze customer feedback to inform product improvements and messaging.
  • Track and analyze marketing initiatives to optimize performance.
  • Collaborate across teams to ensure alignment on messaging, positioning, and product initiatives.

Identify opportunities to apply AI for content creation, competitive analysis, and campaign optimization.

  • Who You Are A self-starter with experience in B2B SaaS or FinTech product marketing.
  • Skilled in messaging, positioning, and go-to-market strategy.
  • Strong communicator with the ability to create compelling content for multiple audiences.
  • Detail-oriented with strong project management skills.
  • Practical understanding of AI tools to improve marketing efficiency and insights.
  • Based in the Nashville metropolitan area and committed to an on-site presence.

    • Preferred Qualification :

  • Experience using AI-driven tools for competitive analysis, content generation, or campaign optimization.
  • Why Join Wealth Access Be a key part of a collaborative, mission-driven marketing team.
  • Gain experience across product launches, sales enablement, and market strategy.
  • Learn how marketing drives measurable impact at a fast-growing fintech company.
  • Competitive salary, benefits, and opportunities to grow your career.
  • Our Values Lead with Insight Put People First Win Together Compensation Compensation includes a competitive base salary, performance-based bonus, and comprehensive benefits.
  • The final package will reflect experience, qualifications, and market conditions.
  • About Wealth Access Wealth Access is the leading banking-integrated wealth platform that helps banks and wealth management firms deliver unified, intelligent client experiences.
  • Financial institutions often face the challenge of fragmented, legacy systems that make it difficult to connect trust, brokerage, retail, and commercial banking data.
  • Our platform solves this by integrating data into one secure, portable client record, making it accessible across the enterprise.
  • This unified view powers wealth, digital banking, CRM, and analytics ecosystems—helping institutions accelerate digital transformation, improve advisor productivity, and drive growth in deposits and investments.
  • Wealth Access partners with top financial institutions and technology providers to power millions of client interactions every month.
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