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SEM (Search Engine Marketing) Product Manager

SEM (Search Engine Marketing) Product Manager

NewsBreakMountain View, CA, US
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SEM (Search Engine Marketing) Product Manager

NewsBreak is the content intelligence platform shaping the future of local information. With over 40 million monthly active users, our flagship platform delivers highly personalized local news and information experiences powered by advanced AI, recommendation systems, and adtech.

We're proud to be a Great Place to Work-certified company, home to a dynamic team of technologists, product innovators, and business leaders who are passionate about solving meaningful challenges at scale.

If you're a Dreamer, a Builder, an Innovator, we'd love to hear from you!

About the Role

We are seeking an experienced product leader with a track record of building world-class products. As the Senior Product Manager - Ads, you will lead the vision, strategy, and execution across the team. You will work with design and engineering partners to reimagine how advertisers and brands can best reach their targeted users on NewsBreak, while offering a pleasant and valuable ad experience to our users.

Responsibilities

  • Define and build the proper measurement of ad performance and user experience for both branding and performance Ads.
  • Drive the effort to improve the overall ad revenue and user experience.
  • Drive integration work with different partners from a technical perspective, including event tracking, user data matching, reporting, etc. Drive new features to empower partners and improve ops efficiency.
  • Design and launch innovative products that help advertisers meet their goals by leveraging NewsBreak's first-party data and unique user engagement.
  • Develop and maintain a deep understanding of the global advertising market and the needs of advertisers.
  • Collaborate closely with Sales, Ad Ops, Core Product, Engineering, and other cross-functional teams to drive product implementation.

Requirements

Minimum Qualifications

  • 5+ years of experience in product management or an equivalent role.
  • Experience in digital advertising.
  • Strong analytical skills and ability to execute complex product launches.
  • Ability to act decisively in the face of ambiguity.
  • User-focused. Skilled at developing high quality product strategies & roadmaps.
  • Strong sense of logic and critical thinking skills; data-driven approach to problem-solving.
  • Strong sense of internet / technical products and curiosity for innovation.

    • Preferred Qualifications

  • Experience working with brand advertisers and building viewability and brand safety measurements, direct collaboration with sales / AMs preferred.
  • Experience with programmatic ads on publisher side, or experience with ad platform product management.
  • MBA and / or post graduate engineering / science degree.
  • Entrepreneurial spirit with a proven track record of leading through influence and delivering results in a fast-moving environment.

    • Benefits

    We offer competitive benefits package :

  • Health, dental, and vision care for you and your family
  • Top-tier 401(K) plan with company matching
  • Paid time off and paid holidays
  • Paid parental leave
  • FSA and commuter benefits programs
  • Team activity budget

    • Annual Base Pay Range $182,000 - $220,000 USD

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    Search Engine Marketing Manager • Mountain View, CA, US

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