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Sales Activation & Revenue Assurance Manager

Sales Activation & Revenue Assurance Manager

Seltzer’s Smokehouse MeatsPalmyra, PA, US
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Seltzer’s Smokehouse Meats, home to the best Lebanon Bologna in the world For over 120 years, Seltzer’s has had the reputation of being the very best in our industry.

With a renewed vision from our next generation CEO, the iconic Seltzer’s brand is working toward national expansion through innovation, creativity, and forward thinking.  We believe in a “people first” culture where respect and quality are never sacrificed for profit.

With our world-class standards of quality and performance, combined with a fun, safe, and inclusive environment, it’s no wonder many of our team members have been a part of the Seltzer’s family for 20, 30, and even 40 years.

Come join us!

Sales Activation & Revenue Assurance Manager Seltzer’s Smokehouse is looking for a highly skilled  Sales Activation & Revenue Assurance Manager  who is ready to join us as we head into a new chapter in our amazing story.

With a renewed vision from our next generation CEO, the iconic Seltzer’s brand is preparing for national expansion through innovation, creativity, and forward thinking.

Role :

  • Reporting to VP of Finance, the  Sales Activation & Revenue Assurance Manager plays a dual role in driving sales growth while safeguarding profitability.
  • This position bridges the gap between market-facing activation initiatives and back-end revenue assurance processes.
  • The ideal candidate will excel in executing promotional strategies, ensuring flawless in-store activation, and validating that revenue and margin goals are achieved by identifying and resolving operational or financial gaps.

Responsibilities :

  • Sales Activation (Front-End, Market-Facing) Develop and execute promotional calendars and retail campaigns to maximize product visibility and sales.
  • Oversee in-store execution, merchandising standards, and brand presence in retail and distribution channels.
  • Support customer sell-in and sell-through initiatives in partnership with the sales team.
  • Revise and maintain smart documents (e.g., annual playbooks) to guide activation efforts.
  • Analyze campaign and execution performance, identifying successes and opportunities for improvement.
  • Manage sales activation budgets and reporting processes.
  • Coordinate cross-functional efforts between sales and other departments to ensure seamless execution.
  • Revenue Assurance & Output Integrity (Back-End, Financial & Operational) Validate execution of pricing changes, trade agreements, and promotional commitments in portals, invoices, and field operations.
  • Reconcile planned vs. actual performance on sales, promotions, and revenue targets.
  • Track compliance with trade terms and promotional agreements.
  • Identify revenue and margin leakage, investigating root causes and recommending corrective actions.
  • Develop dashboards and visual reports to track variances between targets and actuals.
  • Provide weekly variance summaries and ensure accuracy of business intelligence data.
  • Flag and follow up on unexecuted price adjustments or incomplete execution steps.
  • Overlapping Responsibilities Track promotional compliance, ensuring agreed-upon discounts, displays, and merchandising commitments are honored.
  • Measure ROI of trade promotions, comparing planned lift to actual performance.
  • Provide insights and gap analyses to inform future trade marketing and sales activation strategies.
  • Qualifications Bachelor’s degree in Business, Marketing, Finance, or related field (or equivalent experience). 5+ years’ experience in sales activation, trade marketing, revenue assurance, or related functions.
  • Strong analytical and problem-solving skills with experience reconciling planned vs. actual results.
  • Proficiency in data visualization and business intelligence tools (e.g., Power BI, Tableau).
  • Proven ability to manage budgets and report on performance metrics.
  • Excellent communication skills with the ability to collaborate across departments.
  • Detail-oriented with strong organizational skills and the ability to manage multiple priorities.
  • Compensation - We provide an amazing benefit package that include medical, dental, vision and a lot of other benefits.  Powered by JazzHR
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