ECN Automation is hiring : Marketing Leader in Phoenix

Overview ECN Automation is looking for a Marketing Leader who would be responsible for developing and executing strategic marketing plans that drive brand awareness, customer engagement, and business growth. This position requires the effective management of social media platforms, including creating, scheduling, and monitoring engaging content to actively maintain and expand the client base. The Marketing Leader excels in providing exceptional customer service with meticulous attention to detail, while also analyzing performance data to optimize marketing initiatives. In close collaboration with cross-functional teams, this role devises, launches, and oversees innovative digital marketing campaigns that are fully aligned with ECN\'s brand identity and organizational objectives, all while responsibly managing budgets and ensuring alignment with company goals.

Responsibilities Utilize social media to maintain and market to client base

Provides outstanding customer service and attention to detail

Managing social media accounts, creating and scheduling content

Monitoring and analyzing data

Devising, implementing, and managing innovative digital marketing campaigns aligned with ECN\'s brand identity and objectives

Maintaining brand consistency and engaging with customers through various communication channels

Email marketing

Copywriting

Web building and maintenance

Optimizing website content and online advertising to boost web traffic and user engagement

Conducting in-depth analyses of the performance of online marketing initiatives and making data-driven adjustments

Managing and curating content for social media platforms, fostering engagement and growth

Staying current on industry trends and best practices in the realm of digital marketing

Conduct thorough market research to identify emerging trends, consumer insights, and competitive landscape

Utilize data analysis to evaluate campaign performance, identify opportunities, and optimize marketing efforts for maximum impact

Procure souvenirs and fliers for marketing events to enhance brand visibility and engage potential customers effectively

Collaborate closely with cross-functional teams, including Sales, Projects, and Creative, to ensure alignment and cohesion in brand messaging and initiatives

Research applicable industry marketing events to participate in to increase market visibility

Organize and coordinate all related tasks for marketing event registrations and attendance

Education Requirements Bachelor’s degree in marketing, Business Administration, Communications, or Public relations.

Experience in the industry is a plus

Proficiency in marketing tools and software

Experience in marketing and sales

Excellent in English - written and spoken

At least 3 years in marketing

Proven experience in developing and executing successful marketing strategies and campaigns

Key Competencies / Desired Skill Set Attention to Detail : Ability to develop long-term marketing plans aligned with business goals

Self-motivated

Organizational skills

Time Management

Communication, Customer Service, and Sales skills

Strong analytical and problem-solving skills

Branding and positioning strategies

Market segmentation and targeting

Email marketing and automation

Content marketing and inbound strategies

Market analysis and positioning expertise

Strong people management and team-building skills

Ability to inspire and guide cross-functional teams

This is a remote job but you may be required to attend certain marketing events.

Seniority level Mid-Senior level

Employment type Full-time

Job function Marketing and Sales

Industries : Automation Machinery Manufacturing

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