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Director of Paid Social

Director of Paid Social

VirtualVocationsGrand Rapids, Michigan, United States
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A company is looking for a Director, Paid Social to lead their paid media team in delivering influencer and organic paid social campaigns.

Key Responsibilities

Define and evolve paid social campaign methodology to achieve measurable ROI

Lead the development of outcome-based strategies and establish trafficking standards

Build and maintain strategic relationships with social media platforms to unlock insights and opportunities

Required Qualifications

8+ years of experience in paid social media, with 3-5 years in a leadership role

Proven track record of driving results across enterprise-level campaigns on major platforms

Deep knowledge of paid social strategy and campaign optimization

Experience in building and managing high-performing teams

Strong analytical skills with the ability to translate data into actionable insights

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Director Paid Social • Grand Rapids, Michigan, United States

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