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Senior / Principal Sales Engineer - US East

Senior / Principal Sales Engineer - US East

Observe, Inc.San Francisco, CA, United States
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Location : Remote - US East (travel as required)

Department : Field Engineering

About The Role

We are looking for an exceptional Senior or Principal Sales Engineer to join our US East team, partnering with enterprise and upper mid-market customers to help them solve their most complex observability challenges. You’ll be working with a cutting-edge observability platform, enabling organizations to improve reliability, reduce MTTR, and make data- and AI-driven operational decisions.

If you’ve thrived in competitive observability landscapes and have a passion for turning deep technical knowledge into real customer outcomes, this is your opportunity to make a big impact.

What You’ll Do

  • Partner with Account Executives to drive technical strategy and win new business in upper mid-market and enterprise accounts.
  • Lead discovery and solution design for monitoring, logging, and tracing use cases, aligning with customer business objectives.
  • Run engaging product demonstrations that clearly articulate value, differentiate from competitors, and inspire technical stakeholders.
  • Design and execute POCs with measurable success criteria, guiding customers through instrumentation, data onboarding, and dashboarding.
  • Advise on best-practice architectures for distributed tracing, log analytics, metrics pipelines, and service monitoring.
  • Be the technical voice of the customer internally, influencing product roadmap and ensuring long-term adoption success.
  • Stay ahead of the curve by maintaining expertise in competitive products, market trends, and emerging observability practices.

What We’re Looking For

  • 5+ years in a Sales Engineering, Solutions Architect, or similar customer-facing technical role in observability / monitoring / logging.
  • Proven track record working with upper mid-market and enterprise accounts, influencing both technical and business decision-makers.
  • Experience at a leading observability vendor (New Relic, Datadog, Grafana, Splunk, Sumo Logic, or similar).
  • Experience leading competitive takeouts in head-to-head vendor evaluations
  • Strong expertise with log aggregation and analysis (Elastic, Loki, Splunk, etc.), metrics collection and visualization (Prometheus, Grafana, etc.), distributed tracing (OpenTelemetry), APM, RUM, cloud-native environments (AWS, GCP, Azure, Kubernetes, serverless architectures), and familiarity with DevOps, SRE, and modern application delivery practices
  • Excellent communication skills – able to simplify the complex and tell a compelling technical story.
  • Strong bias for action and ownership of leading the technical side of engagements.
  • Hands-on mentality – comfortable writing queries, configuring integrations, and instrumenting code in real time.
  • Bonus Points

  • Exposure to modern AI concepts, especially as it relates to observability, troubleshooting, and improvements in developer productivity : statistical anomaly detection, generative AI, MCP servers, coding assistants, etc.
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