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Account Director, Partnerships

Account Director, Partnerships

Allied Global MarketingNew York, NY, US
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Account Director, Partnerships

Allied Global Marketing is a leading full-service entertainment, culture, and lifestyle-marketing agency. We build strategic campaigns for a diverse range of clients that connect audiences with experiences they love. Our team of experts captures the unique energy of each project with customized strategies that deliver on-target messaging and drive bottom-line results. An integrated approach is supported by our on-the-ground network of 24 offices and over 500 colleagues across the globe.

The Account Director will be responsible for assisting with the day-to-day management of a brand marketing client in the technology category. The concentration will be partnership marketing for the client's golf portfolio. The role also will support the account team and agency business initiatives with industry expertise, idea generation, and development of presentation materials. The Account Director is client leading and expected to maintain an in-depth understanding of clients' businesses and forge partnerships with client-side counterparts.

Responsibilities :

  • Lead day-to-day management of a brand marketing client in the tech category and their extensive golf portfolio.
  • Responsible for ensuring that clients continually receive superior service, thinking and communication from Allied Sports and that strategy, insights, planning, programs, tactics, executions, budgets, schedules, documentation stay on track.
  • Conceive, develop, and implement sponsorship initiatives, including customized programs and events, that build the client's brand and provide a foundation to drive client business growth.
  • Lead development and execution of customer hosting programs tied to golf partnerships.
  • Assist with the creation and implementation of materials to support the sponsorship initiative.
  • Assist with managing the client-property approvals process on behalf of client.
  • Support sponsorship tactical implementation / coordination at all events where agency staff is needed.
  • Help manage the sponsorship measurement and return on investment process in conjunction with all programs.
  • Manage client-vendor relationships and coordinate necessary activation deliverables on behalf of client.
  • Help manage any program and event related budgets.
  • Thoughtfully assist in the growth of the division's business.

Qualifications :

  • 8-12 years of experience across specific disciplines such as sponsorship, asset management, hospitality, customer hosting, and C-suite engagement.
  • Success at agency or client-based account management roles; specific disciplines could include partnership marketing, event marketing, creative services, public relations and / or media.
  • Prior golf and sports sponsorship experience preferred.
  • Ability to foster relationships across internal and external partners.
  • B2B marketing experience in the technology field preferred.
  • Development and implementation of sponsorship marketing strategies on behalf of clients / companies.
  • "Big Idea" sell-in experience, with at least one idea implementation success example.
  • Project management experience with the ability to manage multiple projects independently and with a larger team.
  • Ability to think strategically and creatively, and to communicate such thoughts proactively, efficiently, and passionately.
  • Practical experience or interaction with advertising, media, PR and / or promotional agencies.
  • Excellent time management, written and verbal communication skills.
  • A positive and collaborative attitude that is team oriented and makes others excel.
  • Ability to travel 30% of the time.
  • Proficient in Microsoft Suite.
  • Able to work weekend, holiday and non-traditional hours, as required.
  • Considerations :

  • Base salary range in New York, NY : $125-150k annually.
  • Hybrid schedule : Office in New York, NY with 3 days in-office (Tues-Thurs) and 2 days remote (Mon & Fri) weekly.
  • Benefits include Vision, Medical, Dental, Commuter Benefits etc.
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