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Twist Bioscience is hiring : Creative Director in South San Francisco

Twist Bioscience is hiring : Creative Director in South San Francisco

MediabistroSouth San Francisco, CA, United States
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The Twist Creative Director will lead a team of thinkers and doers, while bringing a mix of marketing expertise and business understanding to the position, promoting our company and that of our valued clients. We're looking for an experienced manager, someone that can inspire others, taking our creative to a new level as we continue to grow. The ideal candidate will have a natural eye for design and a drive to inspire dynamic ideas that connect with all types of audiences, spanning Twist Business Units. The role requires thought leadership and an understanding of the unique interplay between design, engineering, biology, and business needs of Twist Bioscience.

What You'll Be Doing

  • Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for visually sophisticated audiences
  • Develop creative strategies, campaign concepts and visual treatments (including, photography, video, social) for product and brand marketing
  • Conduct brainstorming sessions with global marketing, regional marketers and product managers, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives in a fiscally responsible manner
  • Supervise a cross-functional team of graphic and visual designers, copywriters, photographers / videographers, and project managers in the strategic development of messages and deliverables
  • Ensure brand consistency across all platforms, web, e-commerce, trade shows,
  • presentations, social media, packaging, and various marketing collateral.
  • Effectively manage a team of outside vendors and agencies to complete a variety of creative projects like videos, campaign advertising etc.
  • Review and approve art and copy developed by the team, ensuring deliverables that effectively address marketing goals and challenges
  • Present, or oversee presentation of final concepts, and obtain approvals for deliverables
  • Ability to be hands-on with design when necessary
  • Analyze brand tracking, market trends, consumer need, and the competitive landscape
  • Meet budget standards by forecasting and managing expenses
  • Follow regulatory and ISO 13485 requirements

What You'll Bring to the Team

  • At least 10 years of experience concepting, creative directing, designing and developing marketing communications
  • Demonstrated a service-driven approach while leading creative initiatives in partnership with other departments
  • Have an understanding of life sciences and the ability to translate complex ideas into impactful marketing communications.
  • Passionate about storytelling through compelling writing and visuals
  • Great eye for aesthetics and details
  • Ability to simplify and express complex concepts visually
  • Previous experience managing designers and agencies
  • Expert level proficiency in a variety of design platforms, including but not limited to Adobe Creative Suite (Photoshop, InDesign) Figma, Canva
  • Enthusiasm to learn about the biotech industry and how scientists think
  • Demonstrate a portfolio of previous projects, compelling concepts and designs
  • Work with C-Suite and Leadership directly to present concepts and ideas
  • About Twist Bioscience

    Twist Bioscience synthesizes genes from scratch, known as "writing" DNA. Just as children learn to both read and write, the next phase of development for the genomics revolution is the ability to write DNA.

    At Twist Bioscience, we work in service of people who are changing the world for the better. In fields such as health care, agriculture, industrial chemicals and data storage, our unique silicon-based DNA Synthesis Platform provides precision at a scale that is otherwise unavailable to our customers.

    Twist Bioscience Corporation is an Equal Opportunity Employer. Twist Bioscience Corporation provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic characteristics, or any other category protected by law.

    The base cash compensation for this California-based role is below. In addition to base salary, this role is eligible for bonus, equity, and a generous benefits package. Final compensation amounts are determined by multiple factors, including candidate skill, experience, expertise, and location and may vary from the amount listed above. Compensation may be different in other locations.

    San Francisco Bay Area Pay Range

    $190,000-$245,000 USD

    In Summary : The role requires thought leadership and an understanding of the unique interplay between design, engineering, biology, and business needs of Twist Bioscience . The ideal candidate will have a natural eye for design and a drive to inspire dynamic ideas that connect with all types of audiences .

    En Español : El Director Creativo de Twist liderará un equipo de pensadores y ejecutores, al tiempo que traerá una mezcla de experiencia en marketing y comprensión empresarial a la posición, promoviendo nuestra empresa y la de nuestros valiosos clientes. Buscamos un gerente experimentado, alguien que pueda inspirar a otros, llevando nuestro creatividad a un nuevo nivel mientras seguimos creciendo. Lo que estarás haciendo Produce trabajo nuevo e innovador que traduzca ideas complejas en materiales impresos y experiencias digitales convincentes para audiencias visualmente sofisticadas Desarrollar estrategias creativas, conceptos de campaña y tratamientos visuales (incluida la fotografía, el vídeo, las redes sociales) para marketing de productos y marcas Conducir sesiones de brainstorming con marketing global, vendedores regionales y gerentes de producto, manteniendo un pensamiento estratégico y creativo para desarrollar iniciativas creativas innovadoras y accionables de una manera fiscalmente responsable Supervisar un equipo transversal funcional de diseñadores gráficos y visuales, redactores, fotógrafos / videógrafos y gestores de proyectos en el desarrollo estratégicos de mensajes y entregables Asegurar la coherencia de marca a través de todas las plataformas, web, espectáculos comerciales, presentaciones, medios sociales, embalaje y varios proveedores colaterales. Revisar y aprobar el arte y la copia desarrollados por el equipo, asegurando que los resultados aborden efectivamente las metas de marketing y desafíos Presentar o supervisar la presentación de conceptos finales, y obtener aprobaciones para los resultados Capacidad para estar a mano con el diseño cuando sea necesario Analizar el seguimiento de la marca, las tendencias del mercado, las necesidades del consumidor y el panorama competitivo Atender los estándares presupuestarios mediante el pronóstico y la gestión de gastos Seguir los requisitos regulatorios e ISO 13485 Lo que aportará al equipo Al menos 10 años de experiencia en concebir, dirigir creativamente, diseñar y desarrollar comunicaciones de marketing Demostró un enfoque orientado al servicio mientras lidera iniciativas creativas en asociación con otros departamentos Tener una comprensión de las ciencias de la vida y la capacidad de traducir ideas complejas de marketing en comunicaciones impactantes. Apasionado por contar historias a través de escritura y imágenes convincentes Ojo grande para la estética y los detalles Trabajar con C-Suite y el liderazgo directamente para simplificar e expresar conceptos complejos visualmente Experiencia previa administrando diseñadores y agencias Proficiencia del nivel experto en una variedad de plataformas de diseño, incluidas pero no limitadas a Adobe Creative Suite (Photoshop, InDesign) Figma, Canva Entusiasmo por aprender sobre la industria biotecnológica y cómo piensan los científicos Demostrar un portafolio de proyectos previos, conceptos y diseños compulsivos Trabajando con C - Suites y Liderazgo directa para presentar conceptos e ideas Visualmente Sobre Twist Bioscience La biología Synthesizes genes desde rasgos, conocidos como "escribir" ADN. Al igual que los niños aprenden tanto a leer como a escribir, la siguiente fase de desarrollo para la genómica es la orientación a escribir. En TwistBioscience Empleador , trabajamos al servicio de personas que están cambiando las condiciones de identidad de todos nuestros empleados sin tener acceso a cualquier tipo de edad, protección sexual, seguridad social, igualdad de oportunidades de empleo, etc. La compensación básica en efectivo para este papel basado en California se encuentra a continuación. Además del salario base, este rol es elegible para bonos, capital y un paquete de beneficios generosos. Las cantidades finales de la indemnización se determinan por múltiples factores, incluidas las habilidades, experiencia, pericia y ubicación del candidato y pueden variar desde la cantidad enumerada anteriormente.

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    Creative Director • South San Francisco, CA, United States

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