About DoubleVerify
DoubleVerify is a leading software platform for digital media measurement, data, & analytics. DVs mission is to be the definitive source of transparency & data-driven insights into the quality & effectiveness of digital advertising for the worlds largest brands, publishers, & digital ad platforms.
DVs technology platform provides advertisers with consistent & unbiased data & analytics that can be used to optimize the quality & return on their digital ad investments.
Since 2008, DV has helped hundreds of Fortune 500 companies gain the most from their media spend by delivering best-in-class solutions across the digital advertising ecosystem, helping to build a better industry. Learn more at .
Position Overview
The Product Strategy Director is a key player in the Innovation team. They will help capture the voice of the customer & state of the market, define strategy & vision across potential product investments, & amplify our product vision in the market.
The role requires a solid understanding of the digital advertising ecosystem & technologies, the ability to communicate & influence across a variety of stakeholders & teams, a focus on developing internal & external content that effectively captures the customer voice, & a strong level of organization & attention to detail.
Responsibilities
- Represent the voice of the customer by managing the intake & backlog of customer, general market & internal sales teams product priority requests
- Partner with product, commercial & partnership teams during planning cycles to insert customer & business needs into the prioritization process
- Develop internal & external content that highlights customer value & strategic direction for all releases within the product roadmap
- Manage the innovation team roadmap presentation as part of external customer presentations
- Contribute to industry thought leadership by authoring & collaborating on webinars, conferences, & other thought leadership
- Understand business & client use cases, along with an understanding of technical functionality, across the full suite DVs Products
- Be an advocate for customers & client-facing teams by understanding the DV customer & commercial expectations & help Product bridge the gap to be a good internal partner
- Understand competitive position of products & guide product teams to develop differentiated solutions that are best in the industry
Minimum Qualifications
- 8+ years of full time working experience in online advertising
- Past experience working directly with clients & supporting client-facing teams
- Strong analytical skills & critical thinking
- Excellent verbal & written communication skills
- Organized with a rigorous attention to detail
- Ability to converse & work equally as well between sales, technical, client, & leadership teams
Preferred Qualifications
- Background in product marketing and / or other marketing disciplines
- Deep knowledge & experience with digital advertising technologies
- Experience with verification, activation, performance and / or outcomes advertising solutions
- Successfully led new products or features to market
- Experience working as a digital media planner or related field
The successful candidates starting salary will be determined based on a number of non-discriminating factors, including qualifications for the role, level, skills, experience, location, & balancing internal equity relative to peers at DV.
The estimated salary range for this role based on the qualifications set forth in the job description is between $140,000-278,000 .
This role will also be eligible for bonus / commission (as applicable), equity, & benefits.
The range above is for the expectations as laid out in the job description; however, we are often open to a wide variety of profiles, & recognize that the person we hire may be more or less experienced than this job description as posted.
Not-so-fun fact : shows that while men apply to jobs when they meet an average of 60% of job criteria, women & other marginalized groups tend to only apply when they check every box.
So if you think you have what it takes but youre not sure that you check every box, apply anyway!