Performance Marketing Associate.

Overview

We are a people-powered beauty ecosystem, leveraging unique & engaging online & offline experiences as well as consumer participation to fuel our growth.

In 9 years, we have built an iconic brand that has revolutionized how consumers, & how the industry, think of beauty. The foundational DNA of our brand is resonant across generations, timeless, & ripe for building upon.

Our next step is to bring Glossier to more people in more places. We are inclusive, customer-devoted, curious, courageous, discerning, & results-driven.

This position will support our Performance Marketing team & be responsible for inspiring & motivating new potential Glossier customers to purchase for the first time with the brand to drive sustainable & efficient growth for Glossier globally.

To be successful in this role, you will need to have an analytical mindset to evaluate our performance, a love of creative problem solving & bias for action.

You will have a strong appreciation for both the art & science of online marketing working closely with our brand & creative teams.

The ideal candidate can support the execution of a set of successful channel strategies in partnership with the digital marketing agencies, execute well-structured tests, roll out successful campaigns, develop powerful & performant creative & optimize performance over time against performance goals.

To excel in this role, you will be agile & adaptable to the ever-changing needs of our business. This role requires a creative, data-driven thinker & planner, who thrives on working cross-functionally with cross-functional teams in a multi-channel retail environment, as well as with external vendors & partners.

The Performance Marketing Associate will report into our Director of Performance Marketing.

6 Month Expectations

• Provide clear briefs rooted in historical learnings, current trends, and / or clear testing goals & KPIs
• Support the management of monthly budgets & targets through smart analysis
• Develop deep & trusting partnerships with our digital marketing agencies & internal stakeholders by delivering on commitments thoroughly & completely in a timely manner
• Present clear & concise recaps based on performance & benchmarks to stakeholders & leadership
• Exhibits a strong eye on the ad market for emerging channels & trends across different types of platforms & content to inform our performance marketing strategy
• Analyze campaign performance data to drive continuous improvement & hypothesis-led testing of new concepts

12+ Month Expectations

• Manage monthly budget & targets for a secondary performance channel
• Continually improve upon briefing templates to ensure timely, brand right, & effective creation of assets & copy
• Ability to identify opportunities to further optimize performance across channels based on analytics
• Ability to develop tests as part of a broader testing roadmap

Qualifications

• 1-2 years at a digital marketing agency (social, brand or performance marketing) or a top tier consulting firm;
• Ability to perform advanced analytics on large datasets using Microsoft Excel, data tool such as Looker, Tableau, or equivalent;
• Ability to distill insights from large batches of information;
• Strong oral & written communication skills with peers & senior management;
• Keen attention to detail & ability to manage multiple projects simultaneously
• Genuine interest in creative problem solving & unique storytelling on digital ad platforms
• Prior experience in consulting, a start-up or similar environment
• A team player who can work both independently & collaboratively
• Possess enthusiasm, creativity, an entrepreneurial spirit, & a growth-mindset

In accordance with the applicable law, the following represents a good faith estimate of the minimum & maximum compensation range for this position :

• The estimated annual pay range for this role is $65,000 - $84,000
• There may be future opportunities for continued pay progression based on continued strong performance in the role.Full-time positions are also eligible for a competitive compensation & benefits package that include medical health insurance, 401K, equity in the form of Restricted Stock Units, Paid Time Off, Short Term & Long Term Disability leave, & a range of other benefits.
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Compensation for the role will be determined based on permissible, non discriminatory factors such as a candidates qualifications, skills, & experience.

NOTE : Glossier requires all newly-hired employees whose job responsibilities require them to work from a Glossier office or retail location or require them to travel, work in person with vendors or others or participate in creative productions to be fully vaccinated against COVID-19.

Glossier is an equal opportunity employer & will provide reasonable accommodation to those individuals who are unable to be vaccinated consistent with federal, state or local law.

We are an Equal Employment Opportunity (EEO) Employer. It has been & will continue to be a fundamental policy of Glossier not to discriminate on the basis of race, color, creed, religion, gender, gender identity, pregnancy, marital status, partnership status, domestic violence victim status, sexual orientation, age, national origin, alienage or citizenship status, veteran or military status, disability, medical condition, genetic information, caregiver status, unemployment status or any other characteristic prohibited by federal, state and / or local laws.

This policy applies to all aspects of employment, including hiring, promotion, demotion, compensation, training, working conditions, transfer, job assignment, benefits, layoff, & termination.