Director, Brand Communications

Job Description

You will lead the marketing communications strategy and activation for our technology-driven practice areas. This is a high-visibility role where you will work with our Americas and Global Leadership Teams to activate full-funnel campaigns.

Our ideal teammate is someone who articulates inspiring stories that weave together multiple narratives : capabilities, clients and expertise.

In this role, you'll have command of communications planning, channel strategy, and marketing activations.

Reporting to the VP, External Communications, Americas, you will bring together a "pod" of communications and marketing professionals to develop an annual plan for CXM and Integrated Solutions.

We are looking for a balance of strategy, relationship-building, understanding of dentsu's solutions, and storytelling skills.

• Lead the delivery of go-to-market plans. Promote storytelling as an important aspect of marketing communications activities.
• Lead media relations and press relationships.
• Oversee and maintain brand consistency including visual identity and messaging.
• Build thought leadership profiles of senior CXM executives and accelerator clients. Demonstrate command of bylines sourcing ideas from subject matter experts and creating content for earned, owned and sponsored opportunities.
• Plan client communications and media engagement strategies designed to enhance practice reputation, promote creative positioning and lift brand efficacy with external partners, including press, clients and industry partners.
• Partner with clients on proactive and reactive marketing communications strategies related to campaign launches, new business wins, corporate positioning and thought leadership opportunities.
• Architect strategic content programming and thought leadership for owned, earned and sponsored events, positioning dentsu and valued clients.

Qualifications

• 10+ years of in-house or agency experience, ideally in the advertising industry
• Experience taking story ideas from concept to launch creating themes that can be weaved through public relations, social, digital and more
• Established relationships with a broad range of media and outlets
• Experience leading campaigns or programs around entertainment, content or talent / creator storytelling
• Experience managing a crisis communications function and mitigating high-profile business and consumer issues with press, employees, and partners

Additional Information

The anticipated salary range for this position is $94,000-$152,375. Actual salary will be based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law.

A range of medical, dental, vision, 401(k) matching, paid time off, and / or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

LI-KR1

LI-Hybrid

This is a hybrid role.

About dentsu

Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in more than 110 markets, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients.

Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.

Dentsu, Innovating to Impact.

Find out more :

https : / / www.dentsu.com /

https : / / www.group.dentsu.com / en /

We are champions for meaningful progress and we strive to be a force for good for our people, for our clients, for the industry and for our society.

We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment.

Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances.

Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and / or certain state or local laws.

A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company.

Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.