Digital Marketing Manager
SALARY - $85K BASICBONUSBENEFITSWe are seeking a dynamic Digital Marketing Manager specializing in website management, e-commerce strategies, and demand generation.
This role will be instrumental in enhancing our online presence, optimizing user experience, driving e-commerce sales, and generating demand through effective digital marketing initiatives.
The ideal candidate will possess a strong background in website analytics, SEO, conversion rate optimization (CRO), and proven expertise in driving measurable growth across digital channels.
Responsibilities : Website Strategy & Optimization : Develop and execute strategies to optimize website performance, enhance UX / UI, and increase conversion rates to drive e-commerce sales.
E-commerce Campaign Management : Lead digital marketing campaigns to attract traffic, acquire customers, and boost sales through the website.
Demand Generation : Develop and implement demand generation strategies and campaigns to generate leads, nurture prospects, and support sales pipeline growth.
SEO & SEM : Implement SEO strategies to improve organic search rankings and oversee SEM campaigns to drive targeted traffic and conversions.
Conversion Rate Optimization (CRO) : Analyse website data and user behaviour to identify opportunities for CRO and implement strategies to improve conversion rates.
Content Strategy : Collaborate with content teams to develop compelling and SEO-optimized content that engages users and supports demand generation efforts.
Analytics & Reporting : Utilize analytics tools (e.g., Google Analytics, Adobe Analytics) to monitor website performance, track KPIs, generate reports, and derive actionable insights for continuous optimization.
Budget Management : Manage digital marketing budgets effectively, allocating resources to campaigns that deliver the highest ROI and contribute to revenue growth.
Cross-functional Collaboration : Work closely with product management, design, IT, and sales teams to align website and digital marketing initiatives with overall business objectives.
E-commerce Platform Management : Oversee the operation and optimization of the e-commerce platform, ensuring a seamless user experience from browsing to checkout.
Minimum Requirement : Education : Bachelor's degree in Marketing, Business Administration, or related field.Experience : 5+ years of experience in digital marketing, with a focus on website management, e-commerce, and demand generation.
Skills : Strong expertise in website analytics, SEO, SEM, CRO, and proficiency with digital marketing tools and platforms.
Analytical Skills : Excellent analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.
Leadership : Outstanding leadership and project management skills with the ability to manage multiple priorities in a fast-paced environment.
Communication : Exceptional communication skills with the ability to collaborate effectively across teams and influence stakeholders.
Preferred Qualifications : Experience with e-commerce platforms (e.g., Shopify, Magento, WooCommerce).Certifications in digital marketing, Google Analytics, or relevant areas.
Knowledge of HTML / CSS and experience with website CMS platforms
Digital Marketing Manager
Lead the planning, creation, and execution of multi-channel marketing campaigns, including digital, email, social media, and content marketing, to drive engagement and conversions. The ideal candidate has a strong background in digital marketing, content strategy, and campaign management and will pl...
Digital Marketing Manager
We are seeking a dynamic Digital Marketing Manager specializing in website management, e-commerce strategies, and demand generation. This role will be instrumental in enhancing our online presence, optimizing user experience, driving e-commerce sales, and generating demand through effective digital ...
Digital Business and Marketing Manager
Serve as digital marketing and sales owners, leading sales/selling strategies, conversion performance optimization, marketing, and eCommerce and digital web/app merchandising/marketing to achieve critical digital business outcomes and meet the needs of customers. We’re looking for a Digital Business...
Sr. Business Manager, Digital Growth Marketing - Capital One Shopping (Remote-Eligible)
Business Manager, Digital Growth Marketing - Capital One Shopping (Remote-Eligible). We are looking for a Senior Manager to join our Capital One Shopping Digital Marketing team. You have a passion for the present and future of digital marketing. Marketing: Lead direct to consumer marketing efforts f...
Sr. Business Manager, Digital Growth Marketing - Capital One Shopping (Remote-El
Business Manager, Digital Growth Marketing - Capital One Shopping (Remote-Eligible)This is your opportunity to join the Growth team of Capital One's fast-growing consumer app. We are looking for a Senior Manager to join our Capital One Shopping Digital Marketing team. Responsibilities+ Design and ex...
Business Manager, Digital Growth Marketing - Capital One Shopping (Remote-Eligible)
Business Manager, Digital Growth Marketing - Capital One Shopping (Remote-Eligible)This is your opportunity to join the Growth team of Capital One's fast-growing consumer app. We are looking for a Manager to join our Capital One Shopping Digital Marketing team. You have a passion for the present and...
Digital Marketing Manager
This role will be instrumental in enhancing our online presence, optimizing user experience, driving e-commerce sales, and generating demand through effective digital marketing initiatives. E-commerce Campaign Management: Lead digital marketing campaigns to attract traffic, acquire customers, and bo...
Quality Assurance & Documentation Process Manager for Digital Marketing (U.S. Card Performance Marketing)
Center 2 (19050), United States of America, McLean, VirginiaQuality Assurance & Documentation Process Manager for Digital Marketing (U. Capital One is looking for an Associate Process Manager to conduct quality assurance and maintain documentation for digital advertising channels including Meta (Fac...
Digital Business and Marketing Manager
Job Responsibilities:Serve as digital marketing and sales owners, leading sales/selling strategies, conversion performance optimization, marketing, and eCommerce and digital web/app merchandising/marketing to achieve critical digital business outcomes and meet the needs of customers. That’s how we’r...
Digital Marketing Manager, CP & ESG
The Digital Marketing Manager, CP & ESG role offers the opportunity to plan and implement key projects that will be truly impactful in the organization. Establish a Community of Practice for Marketing operations and technology used for execution to ensure that Marketing campaigns and initiatives are...