Marketing Knowledge Manager II

Overview

At ACT, Your Work Makes a Difference

Education has power a power that changes lives forever. It creates opportunities that lift up individuals, their families, and sparks societal change that echoes through generations to come.

From our grassroots we have fought the good fight for equity in education, and we remain devoted to helping anyone who struggles to access that power.

This is what matters to us and we must do better we’ve never been more sure of our purpose.

ACT team members are part of an organization dedicated to a mission that has never been more important : Helping people achieve education and workplace success.

Advancing that mission within our organization, by helping our team members achieve education and workplace success of their own, is core to our values.

We want our team members to have the well-being and confidence they need to do their best work, in an environment where both they and ACT thrive.

To support this, our total rewards include company paid life insurance, medical, dental, vision, flexible spending accounts, 403B with company contributions, paid holidays, paid time off, and so much more.

You can find a comprehensive list of our benefits .

ACT Marketing is currently seeking a dynamic Marketing Knowledge Manager II who can wrap their arms around the worlds of product, marketing, and sales to deliver tools and resources that advance our key products forward in the market.

This role is a roll-up-your-sleeves" position that requires an aptitude for learning about and owning the resources for the products and markets you serve.

The Market Knowledge Manager II will partner closely with leaders in product, sales, and marketing; team members within the marketing team;

and units throughout ACT.

The ACT Marketing Team ACT Marketing is part of ACT’s External Affairs business area. We are a mid-sized team of 25-30 professionals with varied skill and backgrounds.

Some of our team values as established by our team include honesty, authenticity, adaptability, vulnerability, and a commitment to continual growth and learning.

Our team is divided into four subgroups including Brand and Creative, Marketing Strategy, Market Growth and Innovation, and Customer Touchpoints.

We work across and within these teams to drive impact. We believe in setting realistic goals, testing hypothesis, failing forward, leading with data-informed decisions, and also trusting our intuition.

One of our recent hires shared :

With the ACT Marketing Team, you never feel alone or like you’re working on an island by yourself. True collaboration lives here, and that’s from brainstorming to getting the job done.

Every single person brings the latest knowledge and expertise to their area and is so committed to impacting the lives of students and their champions.

This team strives to give our audiences the best experience possible and to let students know that we genuinely care about them and want to see them succeed! Working with this group is awe-inspiring every single day and so much fun!

The finalist will be hired at the salary and level commensurate with their qualifications. For this position, we anticipate offering an annual salary in the range of $70,000 to $87,500.

ACT manages salaries within the range based on relevant factors including, skills, experience, and internal equity. This position is not incentive eligible.

Location : Remote

Here is what you will do as a Marketing Knowledge Manager II :

• Develops high quality sales and marketing tools and other content. (Powerpoint presentations, brochures, etc.)
• Utilizes marketing experience to define marketing goals and key performance metrics and evaluate and report performance metrics across marketing programs and campaigns.
• Maintains current knowledge of all ACT education products as well as the appropriate market segment information corresponding to each product.
• Coordinates and organizes internal professional learning sessions for stakeholders to help share product and market knowledge to teams.
• Develops, delivers, and maintains select content that communicates the value of products to the sales team and other audiences.
• Coordinates with product and the strategic marketing team the level of marketing support needed on product launch and enhancement initiatives.
• Supports and coordinates with the product team by gathering market segment toolkits information.
• Supports the annual College and Career Readiness Workshops with presentations and workbooks as needed.
• Collaboratively develop service level agreements with other departments to ensure delivery and expectations.
• Develops sales enablement tools as needed.

This could be the job for you if you have (minimum requirements) :

• Minimum of three years of progressively responsible product marketing experience
• Experience with web, social, print, email, marketing / CRM platforms such as HubSpot or Salesforce, and content management
• Proficient with Microsoft Office Suite (Outlook, Word, Excel, PowerPoint)
• Experience working in a matrixed organization
• Ability to be successful in a fast-paced environment while prioritizing and managing multiple complex projects often with competing deadlines
• Strong written and verbal communications skills, including presentation skills
• Team player, fast learner, highly self motivated, self-starter, reliable
• Collaborate and work effectively with individuals inside and outside the organization
• Ability to manage change, be flexible and navigate positively in an environment experiencing change at a fast pace
• Creative thinker and problem solver
• Strong analytic and decision-making skills
• Customer-centric marketing approach and service oriented positive attitude
• Includes and actively seeks and engages with diverse perspectives and invites a sense of belonging
• Skills and knowledge required for success in this position attained through experience, education (Bachelor’s degree in Business, Marketing or related area of study), or a combination of both.

It’s a plus if you have :

Experience with Pragmatic Marketing

About ACT

When ACT was founded in 1959, it disrupted the assessment industry with a new approach to helping students better understand their readiness so they could take steps to improve it.

By leveraging our expertise and authority in assessment and research, we will again disrupt the industry helping more people learn, better measure their progress, and improve their navigation through life’s transitions.

More than ever before, ACT is fulfilling its mission of helping people achieve education and workplace success. We’re doing it by pushing the boundaries of learning innovation through the work of our people, who we call team members because we’re all in this together.

We know transformation does not come without challenge. That’s why ACT invests in a variety of experiences for team members to strengthen their connections, explore ideas, learn from customers, and celebrate success.

Learn more about working at ACT at

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Completion of the ACT is recommended. Find a near you to register for the WorkKeys assessments. Finalists for this position will be subject to a criminal background check as a condition of employment.