Marketing Specialist

Job Description

Job Description

Rebel Convenience Stores is seeking a dynamic and detail-oriented Marketing Specialist to join our corporate team in Upland, CA.

This position plays a crucial role in supporting our marketing efforts, driving initiatives, and executing impactful campaigns.

If you have a passion for marketing, strong analytical skills, and a creative mindset, we want to hear from you!

Key Responsibilities :

• Conduct in-depth market and competitor research; analyze consumer behavior and compile comprehensive reports.
• Support marketing strategy and planning, including analyzing sales forecasts, updating marketing calendars, and organizing promotional presentations.
• Communicate campaign objectives, deliverables, and timelines to the marketing team.
• Plan and manage trade shows, conferences, events, and meetings, ensuring all logistics and promotional materials are executed flawlessly.
• Maintain and update sales support materials, coordinating new material creation as needed.
• Research and recommend new customer sources and market opportunities.
• Coordinate with graphic designers, vendors, and print providers to produce promotional materials.
• Manage partnerships with radio and signage companies to ensure effective campaign execution.
• Align with leadership on marketing strategies and initiatives.
• Oversee the delivery and quality of POP (Point of Purchase) kits, managing the printing and distribution process.
• Respond to inbound inquiries and manage promotional requests with accuracy and consistency.
• Review and approve promotional elements; create promotional playbooks.
• Track and resolve any issues with POP kits post-delivery.
• Calculate promotional rebate payments, generate invoices, and liaise with accounting and vendors.
• Lead weekly meetings with print vendors; update project trackers.
• Develop new POP elements and prioritize project timelines with print providers.
• Communicate progress and timelines to stakeholders, ensuring all requests are fulfilled accurately and on time.

Skills and Qualifications :

• Experience : 2+ years in graphic design, marketing, or advertising.
• Education : Associate’s degree required; bachelor’s degree preferred.
• Technical Skills : Proficiency in managing and leading SEO / SEM, display advertising, social media, email, and marketing database campaigns.

Working knowledge of JavaScript, HTML, and CSS.

• Communication : Strong written and verbal communication skills for articulating marketing plans and collaborating with various departments and external partners.
• Interpersonal Skills : Excellent for representing the organization in public events, media interactions, and trade shows.
• Project Management : Proven experience in managing multiple projects, prioritizing tasks, and meeting deadlines. Familiarity with project management software is a plus.
• Computer Skills : Proficiency in basic computer applications, with a good grasp of generating reports, viewing metrics, and sharing data.
• Additional Requirements : Ability to provide examples of previous campaigns and projects managed. Must be willing to travel 10%-20% of the time.

Why Join Rebel Convenience Stores? At Rebel, we value creativity, innovation, and the drive to excel. Join a team that is committed to pushing boundaries in the convenience store industry, offering opportunities for growth and professional development.

Rebel Convenience Stores is an equal-opportunity employer and encourages applicants from all backgrounds to apply.