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Digital Brand Engagement Manager
Digital Brand Engagement ManagerVirtualVocations • Lowell, Massachusetts, United States
Digital Brand Engagement Manager

Digital Brand Engagement Manager

VirtualVocations • Lowell, Massachusetts, United States
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A company is looking for a Digital Brand & Community Engagement Manager to lead their digital brand strategy and community presence in the B2B tech space.

Key Responsibilities

Develop and execute a comprehensive digital social media brand awareness and engagement strategy

Curate content and implement strategies to grow brand awareness on platforms like LinkedIn, Instagram, and YouTube

Generate quarterly reports with key performance indicators to measure brand growth and engagement

Required Qualifications

Proven experience in managing digital brands for B2B tech companies, particularly on social media platforms

Strong knowledge of LinkedIn's evolving landscape and best practices for B2B engagement

Experience in digital content creation and copywriting tailored for professional audiences

Track record of developing and managing employee social media advocacy programs

Strong analytical skills to generate and interpret performance reports

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Engagement Manager • Lowell, Massachusetts, United States

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