Sr. Data Analyst

Sr. Data Analyst

Location : Ridgefield Park, NJ

Schedule : Fully onsite

Rate : $46.00 - $52.00 / hr

Top skills :

• Data Analysis
• Excel Proficiency
• PowerPoint
• Strong communication

Description :

Company is seeking a qualified Sr. Analyst that will be responsible for data analysis of paid campaigns to accelerate the Company's Display Group performance marketing.

This role is within the marketing organization of the Company's Display. This role will be responsible for forecasting and reporting on paid media performance for Amazon, Best Buy and Walmart.

This role will focus on B2C and B2B campaigns. In this role, you oversee strategy to maximize results across all marketing channels to successfully drive campaign objectives.

This is a marketing strategy and data analytics role leading marketing campaigns (both HQ-led and SEA-led campaigns), partnering across internal teams and with partners on a global platform at the Company's HQ.

Qualifications :

• Minimum of 4-6 years related experience with Bachelors Degree or Master Degree and experience in data Analysis, Ecommerce operations or product management.
• Advanced experience with Microsoft Excel, PowerPoint & data analysis
• Ability to effectively communicate to both internal & external stakeholders
• Provide business intelligence support and supporting areas by means of both repeatable and ad hoc reporting delivery reports (charts, graphs, tables, etc) that enable informed business decisions.
• Assists in creating and executing product marketing plans with respect to traffic forecast, spend forecast and sales achievement from marketing campaigns.

Drives achievement of product KPIS such traffic, ROAS and sales.

• Collaborates with sales and product marketing teams to monitor traffic forecast to actual and any demand changes
• Deep dive into the competition activities per 4P principles, manage competition landscaping analysis
• Excellent analytical skills, including proficiency in using web and data analytic tools (Google Analytics, Tableau), excel pivot tables and basic functions for maintaining and creating reports
• Comfortable navigating a complex organization and building cross-functional relationships
• Excellent project management and communication skills with the ability to balance rigorous attention to details with swift execution
• Skilled at planning, organizing, prioritizing, and executing simultaneous projects and activities
• High energy, works with a sense of urgency, highly responsive in a fast-paced environment along with a problem solver, optimistic attitude
• Excellent presentation skills; ability to communicate your ideas and convince an audience using data and visual storytelling
• Experience in developing marketing and sales presentations, using Word, Excel, and PowerPoint.

Responsibilities :

• Analyzes performance of process activities, identifies problem areas, and presents findings in clear, concise charts, graphs, tables, or summaries.
• Establishes standardized methods of recording, tracking and reporting on activity.
• Design, implement, automate and maintain large scale enterprise data ETL processes.
• Modify existing databases and database management systems and / or direct programmers and analysts to make changes.

Note : Any pay ranges displayed are estimations. Actual pay is determined by an applicant's experience, technical expertise, and other qualifications as listed in the job description.

All qualified applicants are welcome to apply.

Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Visit

https : / / www.yoh.com / applicants-with-disabilities

to contact us if you are an individual with a disability and require accommodation in the application process.

For California applicants, qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

All of the material job duties described in this posting are job duties for which a criminal history may have a direct, adverse, and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.