Senior Copywriter

Who We Are :

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration.

With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences.

Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology.

We deliver end-to-end solutions that result in revolutionary work.

Who we are looking for :

Senior Copywriter

What you'll do :

The Senior Copywriter is responsible for generating ideas for advertising and promotional copy, developing texts from draft stage through finished product.

In this role, you will work closely with creative and account teams to ensure adherence to client's marketing strategies and objectives within specified deadlines and partner with a Senior Art Director to generate concepts.

Who you are :

• Strong conceptual abilities, remarkable writing skills and a solid knowledge of the digital landscape
• Polished client presentation skills demonstrating a clear vision of how the work addresses the client challenge
• Ability to lead by example and mentor younger creatives in their development
• Desire to work collaboratively as part of a larger team in a fast-paced environment

What you'll need :

• Five-plus years of experience in an agency setting
• Expresses ideas clearly and accurately.
• Works effectively in a team environment to build and foster collaborative environment.
• Able to deliver compelling, strategic, well-crafted communications across multiple platforms for a diverse range of audiences.
• Writes in a clear and concise manner while maintaining quality control by adhering to clarity, proper grammar, agency process, client referencing and legal requirements.
• Works collaboratively with creative and account partners. Can direct others to ensure proper production of campaign elements.
• Able to execute projects in a timely and intelligent manner while contributing strategically to the long-term vision of the brand internally and with the client.
• Understands marketing plans including objectives and strategies and how success will be measured.
• Experience with participating in strategic and tactical meetings and contributing innovative ideas, tactics, and copy appropriate to the client marketing strategy.
• Can act as a brand steward who knows the market, asks the right questions, and works with clients to solve strategic and copy issues.
• Can coordinate creative materials across other disciplines.

What we offer (All NA roles not Canada) :

• Passionate, driven people We champion a culture of people that do extraordinary work.
• Consciously cultivated culture We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery.
• Competitive benefits What we offer full time hires ranges from the full spectrum of group health coverage options (medical, dental, vision) to a generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution), and a variety of paid time off offerings that reflect our investment in all aspects of your overall life balance and wellness.
• Growth-minded opportunities We aim to nurture a culture of real-time feedback, growth-oriented mindset, and plenty of training opportunities through Wunderman Thompson and WPP, so you can continue to grow personally and professionally.

VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military / veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status.

We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.

We offer a competitive benefits package, click WPP Benefits for more details.

$60,000-$140,000 USD

At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond.

Our people are the heartbeat of our organization-creators, doers, innovators, makers, and thinkers-who drive not just marketing, but meaningful experiences that resonate in every action and interaction.

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.

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