Lifecycle Marketing Manager
VirtualVocationsFort Wayne, Indiana, United Statesjob_description.job_card.30_days_ago
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- serp_jobs.job_card.full_time
job_description.job_card.job_description
A company is looking for a Lifecycle Marketing Manager to drive customer marketing strategy across the Mailgun brand.
Key Responsibilities
Establish a deep understanding of the customer journey across different segments
Develop targeted campaigns across multiple communication channels, focusing on in-app messaging
Collaborate with cross-functional teams to drive product adoption, cross-sell / upsell, and customer retention
Required Qualifications
4+ years in lifecycle marketing, customer marketing, or related roles
Experience in measuring and tracking success of cross-channel campaigns
Project management skills
Experience working cross-functionally with sales, support, and product teams
Prior experience with in-app messaging tools
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Lifecycle Marketing Manager • Fort Wayne, Indiana, United States
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