TOM FORD BEAUTY is seeking a social media professional to work within the Global Social Media team to support, optimize and grow our social media properties.
With a core focus on social calendarization and analytics, this role is part of a dynamic, fast-paced team that relies on strong cross-functional relationships, keen brand awareness and cultural awareness.
The Executive Director will oversee TOM FORD BEAUTY and TOM FORD Fashion social media channels.
Key Responsibilities :
- Develop strategy for and provide analytics on the TOM FORD BEAUTY Global and APAC social channels (Instagram, Facebook, TikTok, YouTube, WeChat, Weibo, Kakao Talk, Douyin, Youku, Little Red Book, Line) - including scheduling, posting, and reporting on saidchannels.
- Oversee Social Media Content Calendars for global cross functional team alignmentand timely execution.
- Drive partnership with Creative and International teams to ensure accurate and timely availability of assets.
- Oversee all social copy needs and regionalapprovals.
- Oversee community management response team and direct to cross functional / regional representatives for problem solving as needed.
- Lead monthly alignment and bi-weekly meetings with fashion house on social andcopy content / calendarization and present programs that align the team with the brand vision.
- Gain support from Global and Regional Consumer Marketing teams on paid social executions / synergies.
- Collaborate with Global and Regional Communications / Events teams on earned synergies, including editorial / UGC sourcing and citizenship strategy.
- Support Global Education with social media activations for specialist’s programs.
- Help manage regional teams and support regional requests for projects including key event amplification on global socialchannels.
- Work with VP to ensure metrics are put into place for all initiatives and programs.
- Work with VP to develop talent and capabilities around the world and help the local teams reach their highest level of contribution.
- Identify and optimize content trends, types, platforms and technologies through competitive analysis and research.
- Present social media performance and competitive findings in relevant meetings and roundtables.
- Support a variety of initiatives for cross functional teams to ensure the global brandis supplying tools to meet all global and local businessneeds.
Qualifications
Position Requirements :
- Bachelor’s Degree
- 10+ years’ experience, ideally Global experience in a luxury, beauty, or corporate environment.
- Excellent written and communications skills are paramount.
- Solid organizational skills, visual skills, ability to prioritize and strong attention to detail.
- Must have the ability to appreciate other cultures, and an understanding of the cosmetic industry, fashion trends and pop culture.
- An understanding of fashion and beauty trends and new technology a plus, as is international experience and foreign language capability.
The anticipated base salary range for this position is $149,500 to $257,000. Exact salary depends on several factors such as experience, skills, education, and budget.
Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with possibility for overachievement based on performance and company results as well as participation in the share incentive plan.
In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others.
Many of these benefits are subsidized or fully paid for by the company.
Executive Director, Growth
As an Executive Director, Growth, reporting directly to the Chief Marketing Officer, you will be a pivotal team member within our global Growth, Brand & Experience team at Omnicom Media Group. Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. Powered by the Omni market...
Executive Director, Head of Media Analytics
Crossmedia is the global media independent. Crossmedia US was founded in NY in 2000 and is one of the largest minority-owned full-service media planning & buying agencies in the nation. We are hiring an Executive Director, Head of Redbox, to lead our data analytics practice. We're committed to d...
Head of Media Planning and Buying (C15/Director) New York, NY
This role leads Paid Media Planning & Buying for our US Personal Bank (Credit Cards and Retail Bank), US Wealth and Enterprise Brand programs, and oversees key media channels such as video, paid search, affiliate marketing, social, display and out-of-home. We are seeking an inspiring leader and resu...
Associate Director, Biddable Media (Paid Search/Paid Social)
Our client, a fast growing, innovative, independent media agency in NYC is seeking an Associate Director, Biddable Media (Paid Search/Paid Social). Associate Director, Biddable Media (Paid Search/Paid Social). Familiarity with additional video and social media platforms, including YouTube, TikTok, P...
Director, Social Media & Content – Garnier Brand Engagement - L'Oreal Consumer Products Division
GarnierUSA is looking for a highly motivated social media and content marketing expert with + years experience to help drive best-in-class paid and owned social media for the Garnier master brand, which includes CSR programs to leverage the brand’s Greener Beauty equity, and product categories inclu...
Social Media Strategist/ Director
Social Media (both in terms of community management and socially-based programming). Developing and implementing an international guidelines playbook to drive global continuity across social media presences. Overseeing integration of social media into all major company-wide initiatives such as spons...
Floor Lead - Tom Ford Beauty - 40 Hrs - Saks Fifth Avenue - New York, NY
You will use your outstanding coaching and mentoring skills to lead by example, modelling the behaviors that the sales team need to demonstrate in order to provide inspirational, authentic and personalized customer service to achieve all sales and customer service targets. If you are an ambitious se...
Marketing Executive & Social Media Brand Ambassador
Marketing Executive & Social Media Brand Ambassador. We are seeking a dynamic and enthusiastic Social Media & Brand Ambassador to join our team. If you have a passion for social media, excellent communication skills, and experience in digital marketing and sales, we want to hear from you!. D...
Associate Director, Paid Social
The Associate Director, Paid Social is a strong strategic contributor with ability to provide social thought leadership, strategic and data-driven recommendations and manage a team of social buyers across a complex client with multiple lines of business or multiple clients. The Associate Director, P...
Director, Paid Social
IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, a...