Quick Overview
Lead groundbreaking UX research for AI-powered shopping experiences at Demand.io. Shape the future of e-commerce by uncovering user insights that drive product innovation for millions of users.
Ideal for experienced researchers passionate about AI, user-centered design, and revolutionizing online shopping in a fast-paced environment.
About Demand.io
Demand.io aims to be the world's leading source of e-commerce knowledge. Founded in 2009, we're developing AI-driven products to transform online shopping :
- SimplyCodes : AI and community-powered savings platform covering 400,000+ stores
- Product.ai : AI shopping assistant (in development) to redefine online purchasing
Our products drive over $1 billion in annual e-commerce volume, with plans for substantial growth.
The Opportunity
We're seeking an experienced Senior UX Researcher to lead our research efforts across our product portfolio. In this high-impact role, you'll :
- Drive end-to-end user research for Product.ai, shaping the future of AI-assisted shopping
- Lead research initiatives for AI-powered features in SimplyCodes, enhancing our coupon and savings platform
- Influence product vision and strategy at the executive level
- Contribute to the development of innovative, user-centric e-commerce experiences
- Establish best practices and methodologies for UX research within Demand.io
You'll report directly to the CEO (acting as Chief Product Officer) and play a key role in strategic research initiatives.
What You'll Do
- Lead UX research strategy across all Demand.io products, aligning with our mission to become the leading source of e-commerce knowledge
- Design and conduct studies on AI-driven, conversational shopping experiences and personalized recommendations
- Develop research strategies for systems involving gamification and in-app economies, particularly for our Insiders program
- Collaborate with AI and machine learning teams to translate advanced capabilities into user-centric features
- Drive data-informed product decisions through qualitative and quantitative studies
- Collaborate with design and product teams to translate research insights into innovative features and solutions
- Mentor junior researchers and promote user-centered design across the organization
- Create and maintain a centralized UX research repository to ensure findings are accessible and actionable across the organization
- Develop and implement UX measurement metrics to assess the impact of design decisions on user behavior and satisfaction
A Day in the Life
As a Senior UX Researcher at Demand.io, you might :
- Analyze data from a usability study on Product.ai's conversational interface, identifying key areas for improvement
- Meet with the AI team to discuss research findings and plan feature improvements for personalized shopping recommendations
- Design a study to understand user behavior in SimplyCodes' reward system and Insiders program
- Mentor a junior researcher on advanced research methodologies for AI-driven products
- Present insights to the product team, influencing the product roadmap for our next international market expansion
- Collaborate with the marketing team to ensure our messaging aligns with user needs and perceptions uncovered in your research
About You
Must-Haves :
- 6-10 years of experience in UX research, focusing on complex, data-driven consumer products
- Expertise in both qualitative and quantitative research methodologies, including Jobs-to-Be-Done (JTBD) interviews and large-scale surveys
- Experience researching AI-powered products or features, particularly in e-commerce or related fields
- Experience collaborating closely with design and product teams throughout the development process
- Strong technical background, ideally with an advanced degree in HCI, Psychology, Computer Science, or related field
- Excellent communication and leadership skills, with the ability to influence product strategy at all levels of the organization
- Proven track record of translating research insights into actionable product improvements
Nice-to-Haves :
- Experience leading research teams or mentoring junior researchers
- Expertise in researching conversational UI and chatbot interfaces
- Ability to translate research insights into design concepts or product ideas
- Basic proficiency in design tools (e.g., Figma, Sketch) for creating low-fidelity prototypes
- Experience in design thinking methodologies and facilitating ideation workshops
- Familiarity with user research for AR or other emerging technologies relevant to e-commerce
- Background in game design research or studying gamification in non-game products
- Publications or speaking engagements in UX research, particularly related to AI or e-commerce
- Experience with international user research and localization studies
Compensation & Growth Opportunity
At Demand.io, we align individual success with company performance :
- Competitive base salary : $160,000 - $240,000 DOE
- Equity : 0.20% - 0.45% initial grant in a $100M+ valuation company
Partners Program : Our profit-sharing system :
- Substantial cash bonuses tied to company performance
- Potential to earn multiples of base salary through monthly profit-sharing
- Rewards exceptional performance and long-term commitment
The Partners Program provides increasing rewards as Demand.io grows. Eligibility typically begins after 6 months, with increasing bonus percentages as you advance through Partner levels.
The Partners Program has allowed me to earn significantly more than in traditional roles. It makes you feel truly invested in the company's success.
Jimmy Doheny, Director of Business Operations
We're happy to discuss the program in detail during the interview process.
Benefits for High Performers
- Equity Partners program with uncapped earning potential
- Advancement opportunities based on impact
- Learning stipend for conferences, courses, and certifications
Access to advanced AI tools, including our own GPU cluster for AI model training
Comprehensive health, dental, and vision coverage for you and all dependents
Unlimited PTO (we encourage recharging for peak performance)
- Parental leave policy
- 401(k) program
Catered lunches in our state-of-the-art Santa Monica office
Relocation assistance for exceptional candidates
Our benefits are designed to support high achievers in a fast-paced, innovative environment. You'll have the opportunity to lead projects on cutting-edge AI products, collaborate in a low-ego atmosphere, and work in our impressive office space featuring sweeping views and ample focus areas.
Our Culture
At Demand.io , we value :
- Innovation : Exploring new ideas and technologies in AI and e-commerce
- Empowerment : Taking ownership of impactful projects that shape the future of online shopping
- Continuous growth : Constantly learning and improving our skills and products
At Demand.io, we're building the future of e-commerce. Every team member has the opportunity to make a significant impact on how millions of people shop online.
Michael Quoc, Founder & CEO
We primarily work from our Santa Monica office, believing that in-person collaboration drives innovation, while maintaining flexibility when needed.
Ready to Shape the Future of E-commerce?
If you're excited about leading UX research efforts that will advance AI-powered shopping experiences and revolutionize how people interact with e-commerce platforms, we want to hear from you.
Learn more about our products and what it's like to work at Demand.io .