Head of Paid Advertising As the Head of Paid Advertising at our Amazon agency, you will lead and oversee our advertising team in developing and executing strategic paid advertising campaigns on the Amazon platform.
Leveraging your expertise in digital marketing and advertising, you will play a crucial role in driving sales, brand visibility, and maximizing return on ad spend (ROAS) for our clients.
Scroll down to find the complete details of the job offer, including experience required and associated duties and tasks.
Responsibilities Responsibilities : Advertising Strategy : Develop comprehensive advertising strategies aligned with clients' business objectives and budgets.
Identify key performance indicators (KPIs) and benchmarks to measure the success of campaigns.Amazon Advertising Platforms : Manage and optimize campaigns across various Amazon advertising platforms, including Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP.
Budget Management : Responsible for allocating and managing advertising budgets effectively, ensuring optimal utilization and delivering the best possible results.
Campaign Creation and Optimization : Lead the creation, launch, and continuous optimization of advertising campaigns. Conduct keyword research, ad copy testing, and audience segmentation to maximize performance.
Performance Analysis : Utilize data analytics to measure and analyze the performance of advertising campaigns. Generate regular reports and actionable insights to share with clients and internal stakeholders.
A / B Testing : Implement A / B testing methodologies to optimize ad creatives, landing pages, and targeting strategies, driving continuous improvement in campaign performance.
Competitive Analysis : Stay informed about industry trends and competitor activities on the Amazon platform, adapting strategies to maintain a competitive edge.
Team Leadership : Build and lead a high-performing advertising team, fostering a culture of collaboration, growth, and innovation.
Provide guidance, mentorship, and professional development opportunities to team members.Client Communication : Act as the main point of contact for clients regarding advertising strategies, campaign performance, and progress updates.
Develop strong client relationships to ensure client satisfaction and retention.Qualifications
Bachelor's degree in Marketing, Advertising, Business, or a related field. Advanced degrees or certifications in digital marketing are advantageous.
Proven experience in planning and executing successful Amazon advertising campaigns, with a track record of achieving and exceeding KPIs.
In-depth knowledge of Amazon's advertising platforms, tools, and best practices.Proficiency in data analytics and advertising tools, such as Amazon Advertising Console, Google Analytics, or other third-party platforms.
Strong analytical skills and the ability to interpret data to derive actionable insights and optimizations.Demonstrated leadership experience, with the ability to motivate and lead a team effectively.
Excellent communication and presentation skills to interact with clients and internal stakeholders.Result-oriented with a focus on driving business growth and client success.
Ability to adapt to a fast-paced and dynamic environment while managing multiple projects simultaneously.As the Head of Paid Advertising, you will be at the forefront of shaping the advertising strategies that drive our clients' success on Amazon.
Join our team and make a significant impact on the growth and visibility of top brands in the e-commerce industry.Apply for this position Apply to this position by submitting your resume via email to [email protected]
J-18808-Ljbffr
Head of Paid Advertising
Head of Paid Advertising - CoreTrex, Amazon Growth Agency Schedule Call Head of Paid AdvertisingAs the Head of Paid Advertising at our Amazon agency, you will lead and oversee our advertising team in developing & executing strategy. As the Head of Paid Advertising at our Amazon agency, you will lead...
Head of Sales - Group Director, Advertising Sales - Sam's MAP
Reporting to the VP, GM of Sam’s Club MAP, you will exist on a tactical to strategic spectrum and lead and influence a team of multi-faceted professionals towards common revenue and membership goals. As the Head of Sales, you'll lead and transform a 70+ sales team, creating and implementing a scalab...
Head of Sales - Group Director, Advertising Sales - Sam's MAP
Reporting to the VP, GM of Sam's Club MAP, you will exist on a tactical to strategic spectrum and lead and influence a team of multi-faceted professionals towards common revenue and membership goals. Position SummaryAs the Head of Sales, you'll lead and transform a 70+ sales team, creating and imple...
Channel Marketing Manager - Walmart
Channel Marketing Manager - Walmart. FXI is seeking a dynamic and results-driven Channel Marketing Manager to support our partnership with Sam's Club and Walmart. Create proactive marketing campaigns that align with brand goals, account-based marketing strategies, and current industry trends. This r...
Associate Vice President, Segment Marketing and Customer Experience
The Associate Vice President (AVP), Segment Marketing and Customer Experience (CX) is responsible for managing global segment marketing teams in Biopharma, Applied Markets, Clinical, and Life Science Research, in addition to the global Customer Experience (CX) function. The AVP, Segment Marketing an...
(USA) Senior Manager, Procurement - Marketing
As a Senior Manager, Procurement – Marketing, you will execute strategic sourcing strategies and financial analysis supporting the goods not for resale (GNFR) categories of spend. Certified Purchasing Manager or related purchasing manager certification, Experience with cross-functional teams, Master...
SVP, Head of Global Growth Marketing
Minimum of 20+ years in senior marketing leadership roles, including significant experience in growth marketing, performance marketing, and/or integrated marketing in the SaaS sector. As the SVP, Head of Global Growth Marketing, you will be a visionary and hands-on marketing leader who can build pre...
Manager, Marketing - Recruitment Marketing & Employer Brand
Bachelor's degree in Business, Communications, Marketing, or related field and 2 years' experience in marketing or related field OR 4 years' experience in marketing or related field. Want to use your marketing skills to connect diverse individuals to fulfilling careers doing the biggest, boldest, an...
Customer Marketing Manager - Virtual/Remote
This is a newly created role on the marketing team reporting directly to the Chief Marketing Officer. If you’re passionate about driving customer value, engagement and loyalty through strategic marketing initiatives, then you’ve come to the right place! Enumerate is a leading provider of community m...
Senior Manager, Marketing Planning And Strategy (digital Engagement)
Bachelor's degree in Business, Marketing, Communications, or related field and 3 years' experience in marketing or related field OR 7 years'. The Senior Manager of Planning & Strategy, Digital Engagement at Sam's Club is an important part of our organization. You will understand digital marketing, t...