Community Brand Specialist

FiberFirst is looking for an ambitious and energetic Community Brand Specialist in Southlake, TX to drive brand awareness and customer engagement in addition to supporting events & awareness campaigns.

Primarily in this business development role, you will be working directly with HOA's, local Chambers of Commerce, property managers, and other local leaders to drive FiberFirst's internet connectivity business within the community by helping source and manage local events to boost brand awareness and generate leads.

The Brand Specialist will also support social media and other marketing needs.

Location :

The role will be based out of Southlake, TX

Employment Classification :

Exempt : Regular, Full-time

Supervisory Responsibilities :

None

Duties / Responsibilities :

• Execute local events to promote our products and services and engage with potential customers.
• Act as the face of the brand at community events, HOA meetings, and town halls, representing the company with professionalism and enthusiasm.
• Host apartment / condo (MDU) and HOA table events to build relationships and increase customer acquisition within communities.
• Provide bulk property (apartment / condo / HOA) support, including marketing efforts and coordination with property managers.
• Build and maintain relationships with local businesses and organizations to foster brand loyalty and create partnership opportunities.
• Distribute door hangers, install and maintain cabinet signs, yard signs, and other marketing materials to directly reach potential customers and enhance brand visibility.
• Participate in a street team focused on generating social media content, videos, and customer testimonials to amplify brand messaging.
• Gather and report customer feedback to the marketing and product teams for continuous improvement.
• Collaborate with the sales team to drive conversions and meet targeted sales goals.
• Manage set-up and tear-down of event booths / tables, ensuring a polished and organized appearance.
• Monitor and track the effectiveness of marketing campaigns and promotional activities, documenting all related marketing and sales activities, tracking expenses, and maintaining accurate records to provide insights for future strategies.
• Stay up-to-date on industry trends and competitors, sharing insights with the team to enhance our market positioning.
• Perform other duties as assigned, including potential learning opportunities in various areas of marketing and communication to broaden your skill set and contribute to overall team success.

Education and / or Experience :

• High School diploma required; some college preferred
• 2+ years of experience in marketing, events, or community-building roles (Telecommunications experience is a plus)

Required Skills / Abilities :

• Ability to work nights, weekends, and holidays as required to attend events and meet community needs
• A genuine enthusiasm for interacting with customers and communities, driving brand loyalty through positive and memorable experiences
• A willingness to be hands-on, actively engaging with the community
• Naturally collaborative with a demonstrated ability to work with diverse teams to effectively engage with all levels of leadership and the broader community
• Ability to handle a variety of assignments at one time, determine priorities and complete assignments accurately and on time
• Strong written and verbal communication skills, excelling in conveying ideas concisely and clearly
• Highly organized with excellent time-management skills
• Adaptable to learning and taking on new challenges, contributing to a dynamic and evolving team environment
• Passion for technology
• You have a driver's license with clean record and access to a vehicle

Physical Requirements :

In a typical work day, the employee will be required to :

• Sit : Occasionally
• Stand : Frequently
• Walk : Frequently
• Keyboarding : Occasionally
• Fine manipulation : Occasionally
• Lift : Frequently Will require capability to lift up to 40 pounds.
• Carry : Frequently Will require capability to carry up to 40 pounds.
• Travel : Will require to spend approximately 70% of time in the field and travel within the DFW market. No additional out-of-market travel required.
• Work Environment : The work environment is fast paced, and the employee may be exposed to varying temperatures and weather conditions.

Events could be inside or outside, with extensive time walking and standing to engage with potential customers.

What's in it for you :

We truly value our employees and put their well-being first! Here we provide the following :

• Medical and Dental Plan
• Vision Plan
• 401(K) with company match
• Collegial environment of talented professionals
• Growing and well-funded company

About Us : FiberFirst, a leading fiber internet service provider, is driving the digital revolution with hyper-local connectivity solutions.

Headquartered in Texas, it has rapidly expanded its 100% fiber optic networks to multiple states, bringing next-generation multi-gigabit internet connections.

Beyond delivering unparalleled speed and reliability to homes and businesses, they are committed to actively supporting the communities they serve.

FiberFirst's locally based support teams prioritize community engagement by actively participating in local events, partnering with community organizations, and fostering meaningful relationships with residents and businesses alike.

FiberFirst is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. FiberFirst does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws.