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Marketing Manager

Marketing Manager

VirtualVocationsMadison, Wisconsin, United States
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A company is looking for a Marketing Manager - Lead Generation.

Key Responsibilities

Own the demand generation strategy and manage the marketing operations stack

Define go-to-market strategy, set objectives, and lead a high-performing marketing team

Analyze lead flow and campaign performance while managing vendor relationships and project launches

Qualifications

Proven experience in B2B SaaS marketing with a focus on lead generation

Hands-on expertise with Google Ads, SEO / SEM, and paid social campaigns

Experience in defining go-to-market strategies and managing marketing operations

Strong background in analytics, reporting on key performance metrics

Ability to drive cross-functional projects and manage external partners

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Marketing Manager • Madison, Wisconsin, United States

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