Responsibilities :
- Collaborate with external agencies to understand media metrics and develop strategies to achieve communication goals.
- Utilize media monitoring tools to track and analyze media coverage and sentiment.
- Gather and analyze media metrics, including reach, impressions, and engagement across various channels.
- Collaborate with the communications team to develop comprehensive reports that provide insights into media performance and impact.
- Maintain a strong understanding of media coverage and industry trends to inform strategic communication efforts.
- Manage and optimize media data using G-Suite, Cision PR Newswire, and other relevant platforms.
- Work closely with internal teams to ensure accurate and timely distribution of media reports and insights.
- Contribute to the development and enhancement of media monitoring strategies and processes.
Requirements :
- Bachelor's degree in Communications, Marketing, or a related field.
- Proven experience in media metrics and reporting within a corporate PR organization or PR agency setting. (5 years of experience )
- Proficiency in G-Suite, Cision PR Newswire, and other media monitoring tools.
- Strong analytical skills and the ability to interpret and present complex data effectively.
- Excellent written and verbal communication skills.
- Detail-oriented and capable of managing multiple projects simultaneously.
- Familiarity with emerging trends and best practices in media analytics and monitoring.
Pride Global offers eligible employee’s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.
LI-AT1
Rate / Salary : $ - $ per hour DOE
30+ days ago