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Director of Demand Generation

Director of Demand Generation

VirtualVocationsKalamazoo, Michigan, United States
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A company is looking for a Director of Demand Generation.

Key Responsibilities

Develop and execute a multi-channel global demand generation strategy to drive qualified pipeline for the sales organization

Lead integrated campaign execution across various marketing channels and maintain a strong bias for action

Own and manage the demand generation budget, making data-driven recommendations to maximize ROI

Required Qualifications

Bachelor's degree in marketing, business, communications, or a relevant field

7+ years of B2B marketing experience with at least 4 years in a senior demand generation leadership role

Proven track record of building and scaling high-performing demand generation programs

Hands-on experience with marketing automation platforms and CRMs

Strong leadership and people management skills

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Director Demand Generation • Kalamazoo, Michigan, United States

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