Social Media Analyst

Location :

2727 N Central Ave, Phoenix, Arizona 85004 United States of America

As a Social Media Analyst , you will support and work along the side of the social media team to analyze trends, gather data, analyze social platforms, create paid social media campaigns, and interpret findings to better serve our customers via social media platforms.

This person will oversee customer demographic data, U-Haul social media platforms data accuracy and interpret meaningful results.

Also, will be responsible for running our paid advertising campaigns on all owned social media platforms. A successful Social Media Analyst will be able to analyze qualitative data, trends, and create paid strategies to help increase awareness, boost sales, and meet business objectives.

Duties / Responsibilities :

Interpreting data, formulating reports, and making recommendations on a weekly, monthly, and annual basis by interpreting customer data sets and analyzing social media campaigns.

Report on demographic data and marketing efforts on a weekly, monthly, and annual basis.

Measure success, make recommendations, predict users buying patterns and point out ways to increase sales, improve campaigns and user experience.

Support the ongoing analytics needs of the business like; AB tests, reports, ad-hoc analysis, customer insights, etc.

Perform keyword analysis, measure SEO changes, and analyze data insights from blogs and or owned websites.

Continue to update any reporting created and or create new reports on Google Looker Studio, Tableau, and Excel.

User behavior findings and common patterns or trends that may be used to improve our service.

Create and evaluate methods for collecting data (Surveys, Reviews, Questionnaires, Opinion Polls, Email, etc.)

Create reports and visualize data for the team, program managers, directors, and other members of the organization.

Qualification :

Bachelor’s degree required.

3+ years' experience as a Data Analyst, Social Media analyst preferably with a focus in Digital Marketing Analytics, social media analytics or business analytics.

Experience with Google Analytics, Looker Studio, and related programs.

Strong proficiency with SQL, Tableau, PowerBI, and / or any related program.

Possess search engines, web analytics, and business research tools insight.

Excellent knowledge of statistical databases and MS Office.

Adequate knowledge of data collection methods (polls, focus groups, surveys etc.)

Working knowledge with CRM’s.

Strong in analytical and critical thinking.

Effective communication and presentation skills.

Excellent in Excel and data visualization.

Demonstrates professional knowledge of conversion rate optimization and social media paid advertisement.

U-Haul Offers :

Full Medical coverage

Prescription plans

Dental & Vision Plans

New indoor fitness gym

Gym Reimbursement Program

Registered Dietitian Program

Weight Watchers

Onsite medical clinic for you and your family

Career stability

Opportunities for advancement

Valuable on-the-job training

Tuition reimbursement program

Free online courses for personal and professional development at U-Haul University®

Business and travel insurance

You Matter Employee Assistance Program

Paid holidays, vacation, and sick days

Employee Stock Ownership Plan (ESOP)

401(k) Savings Plan

Life insurance

Critical Illness / Group Accident

24-hour physician available for kids

Subsidized gym / membership

MetLaw Legal program

MetLife auto and home insurance

Mindset App Program

Discounts on cell phone plans, hotels, and more

LifeLock identity Theft

Savvy consumer wellness programs- from health care tips to financial wellness

Dave Ramsey’s SmartDollar Program

U-Haul federal credit union

Wellness Program

U-Haul Holding Company, and its family of companies including U-Haul International, Inc. ( U-Haul ), continually strives to create a culture of health and wellness.

Consistent with applicable state law, U-Haul will not hire or re-hire individuals who use nicotine products. The states in which U-Haul will decline to hire nicotine users are : Alabama, Alaska, Arizona, Arkansas, Delaware, Florida, Georgia, Hawaii, Idaho, Iowa, Kansas, Maryland, Massachusetts, Michigan, Nebraska, Pennsylvania, Texas, Utah, Vermont, Virginia, and Washington.

U-Haul has observed this hiring practice since February 1, 2020 as part of our commitment to a healthy work environment for our team.

U-Haul is an equal opportunity employer. All applicants for employment will be considered without regard to race, color, religion, sex, national origin, physical or mental disability, veteran status, or any other basis protected by applicable federal, provincial, state or local law.

Individual accommodations are available on requests for applicants taking part in all aspects of the selection process. Information obtained during this process will only be shared on a need to know basis.