Vice President, Marketing Strategy, Planning & Analysis

Job Description

At Peacock, we know life is complicated but believe entertainment shouldn’t be. We envision a more human streaming experience that embraces the entertainment you love.

Backed by 100+ years of NBCUniversal legacy, we know how to entertain. We combine this legacy with an insatiable itch for innovation, embracing the data and technologies that challenge the status quo.

Our team is never done obsessing over how best to deliver excellence across television, film, sports, news, and more.

This ambition is a group effort. As challengers at heart, our secret weapon is our talented team of big thinkers, data-driven drivers of growth and innovation.

We start by putting people first, embracing empathy and compassion to create a more dynamic, more fulfilling workplace and a better, more enjoyable product.

As a company, we embrace the power of transparency and inclusion. We know the best idea can come from anywhere, so we’re committed to creating an organization where we act as one and put ego aside.

We are determined to forge the next frontier of streaming through trust, teamwork, and talent.

THE POSITION :

The VP, Marketing Strategy, Planning & Analysis (MSP&A) will be an integral leader in the MSP&A team, helping shape strategy and planning for the marketing organization.

The MSP&A team is responsible for developing short and long-term business KPIs through best-in-class strategies, planning and data analysis.

This role requires the ability to align and collaborate with key stakeholder groups and influence senior management with data-driven insights and narratives.

The VP will report to the Senior Vice President, MSP&A.

Responsibilities :

• Lead analysis and develop frameworks for evaluating the long-range planning for the Peacock Marketing team, including audience segmentation, customer content preferences, demographics, and other consumer behavior
• Partner closely with internal and external teams to utilize 1st and 3rd party data to determine priority audience profiles
• Deliver data-derived insights and action items to assist in the marketing prioritization and planning process
• Partner closely with the Organic Social team to develop the organic social strategy, including platform efforts and audience development
• Develop KPIs for marketing and social media that are aligned with overall business objectives and partner with Decision Sciences on creating metrics and dashboards to track performance

Qualifications

Required Qualifications :

• 10+ years of professional experience, including areas such as management consulting, business strategy, investment banking and business development.
• A strong understanding of the entertainment streaming landscape and business models.
• Excellent business acumen and the ability to form judgements and actionable recommendations.
• Demonstrates high level of business acumen and thought leadership including strong influencer skills across multiple areas, businesses, and leaders.
• Highly effective communicator, both written and verbal.

Desired Characteristics :

• Successful track record working collaboratively and creatively in coming up with big ideas, pushing for innovation, and managing priorities.
• Successfully operate within a highly matrixed work environment with multiple stakeholders and able to oversee multiple projects and initiatives concurrently.
• Proven leader with experience retaining, attracting, and motivating best-in-class talent.
• Strong leader with experience hiring and managing a team and the ability to motivate and develop junior team members.
• Proven track record working within a fast-paced work environment
• Proven excellent communication (written and verbal), organizational, project management, and problem-solving skills.
• Exceptional collaborator with proven ability to work effectively across all parts of the organization. Leads the team to operate in the same way.
• Demonstrates a propensity for innovative thinking and entrepreneurial attitude while being respectful of business dynamics.
• Bachelor’s degree.
• MBA degree a plus.

Hybrid : This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks.

Learn more about the benefits offered by NBCUniversal by visiting the of the Careers website.

Salary range : $190,000 - $250,000 (bonus and long-term incentive eligible)

Additional Information

NBCUniversal's policy is to provide equal employment opportunities to all applicants

and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation,

marital status, pregnancy, veteran status, membership in the uniformed services,

genetic information, or any other basis protected by applicable law.

NBCUniversal will consider for employment qualified applicants with criminal histories,

or arrest or conviction records, in a manner consistent with relevant legal

requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring

Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

If you are a qualified individual with a disability or a disabled veteran, you have the

right to request a reasonable accommodation if you are unable or limited in your

ability to use or access as a result of your disability. You can

request reasonable accommodations by emailing .