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Head of Digital Marketing

VirtualVocations
Oakland, California, United States
Full-time

A company is looking for a Head of Digital Marketing to lead its digital marketing strategies and initiatives.Key ResponsibilitiesRefine and refresh digital strategy to increase awareness and pipelineMeasure performance and adapt strategies based on campaign effectivenessDevelop and implement targeted personalization campaigns to improve conversion ratesRequired QualificationsProven experience in creating and executing high-impact digital marketing strategiesHands-on experience with programmatic advertising and budget managementExpertise in leveraging intent data for refined targeting in ABM campaignsIn-depth knowledge of B2B marketing funnels and lead generationFamiliarity with digital marketing tools such as HubSpot, Google Ads, and Salesforce

2 days ago
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