Job Title : MarketingStrategist
Location : PhiladelphiaPA
PositionOverview : We are seeking a creative andresultsdriven Marketing Strategist to join our team. The idealcandidate will have a strong understanding of current marketingtrends digital tools and strategies to drive brand awarenessengagement and conversion.
The Marketing Strategist will workclosely with the marketing team to develop and implement effectivemarketing campaigns that align with our business goals.
KeyResponsibilities :
- Develop and execute comprehensive marketing strategiesthat align with the company’s objectives and targetaudience.
- Conduct market research to identifyopportunities trends and competitor activities.
- Collaborate with crossfunctional teams to create andoptimize marketing campaigns across various channels includingdigital social media email and traditional media.
- Analyze campaign performance and provide actionableinsights and recommendations for improvement.
- Manage marketing budgets and allocate resourceseffectively to maximize ROI.
- Create compellingcontent and messaging that resonates with targetaudiences.
- Oversee the development andmaintenance of the company’s brand identity and ensureconsistency across all marketing materials.
- Monitor and report on key performance metrics adjustingstrategies as needed to achieve targets.
- Stayuptodate with the latest industry trends technologies and bestpractices.
Qualifications :
- Strong analytical skills with the ability tointerpret data and make datadriven decisions.
- Excellent written and verbal communicationskills.
- Proficiency in marketing software andtools (e.g. Google Analytics CRM platforms social media managementtools).
- Creative thinker with the ability togenerate innovative ideas.
- Strong projectmanagement skills with the ability to manage multiple projectssimultaneously.
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