Social Media Specialist- (On-site)

Responsible for driving and executing the strategic direction of the Netsmart social media channels by growing, managing and evaluating the platforms to reflect the brand’s vision.

Responsibilities

Social Channel Management : Responsible for managing the company’s presence on various social networks, such as LinkedIn, Facebook, X, Instagram and YouTube, and providing insights to the marketing and corporate communications department and key organizational stakeholders.

Community Management : Manage social media conversations (both proactive and reactive) in a timely manner to users’ needs and requests.

Content Curation : Develop content ideas and messages that cover all aspects of Netsmart and EveryDayMatters, working closely with marketing team members and graphic designers to create engaging materials such as videos, graphics, and images that can be shared across multiple internal and external platforms.

Stakeholder Collaboration : Collaborate with internal stakeholders to incorporate social media into key organizational initiatives and events.

Cross-Functional Coordination : Coordinate communications across business groups, participate in cross-functional groups throughout the organization to support their social media and communications objectives.

Brand Voice Amplification : Ensure consistent messaging across multiple online platforms to strengthen and amplify the organization's brand voice, aligning with key organizational goals.

Content Calendar Management : Work with teams across the company, including marketing, to update quarterly social media content calendars and communicate key messages that include themes and future topic ideas.

Qualifications

Required

Bachelor’s degree or equivalent work experience

At least 3 years professional social media work experience

Extreme attention to detail and outstanding organization skills

Solid understanding and demonstrated experience working with social media channels including LinkedIn, Facebook, Instagram, X, YouTube, etc

Must have exceptional traditional writing and grammatical skills and an understanding of the variances in appropriate tone and messaging on different social media platforms

Highly hands-on and computer literate; working knowledge of technology involved to create videos; proficient knowledge of SEO

Excellent verbal communication skills with ability to present ideas and information clearly

Preferred

Knowledge in social media analytics and ability to pull from each platform into a cohesive and concise report

Expectations

Up to 10% travel

Netsmart is proud to be an equal opportunity workplace and is an affirmative action employer, providing equal employment and advancement opportunities to all individuals.

We celebrate diversity and are committed to creating an inclusive environment for all associates. All employment decisions at Netsmart, including but not limited to recruiting, hiring, promotion and transfer, are based on performance, qualifications, abilities, education and experience.

Netsmart does not discriminate in employment opportunities or practices based on race, color, religion, sex (including pregnancy), sexual orientation, gender identity or expression, national origin, age, physical or mental disability, past or present military service, or any other status protected by the laws or regulations in the locations where we operate.

Netsmart desires to provide a healthy and safe workplace and, as a government contractor, Netsmart is committed to maintaining a drug-free workplace in accordance with applicable federal law.

Pursuant to Netsmart policy, all post-offer candidates are required to successfully complete a pre-employment background check, including a drug screen, which is provided at Netsmart’s sole expense.

In the event a candidate tests positive for a controlled substance, Netsmart will rescind the offer of employment unless the individual can provide proof of valid prescription to Netsmart’s third party screening provider.