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Marketing Campaign Manager

Marketing Campaign Manager

MeUndiesLos Angeles, CA, US
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MeUndies Marketing Campaign Manager

MeUndies is a Los Angeles, CA-based underwear and loungewear company best known for its softer-than-soft basics. Founded in 2011, MeUndies disrupted the $110B underwear industry with the first online underwear subscription. Since then, the brand has inspired a passionate community of undie-obsessed individuals with its bold, comfortable products. And that's only the beginning

Today MeUndies has sold more than thirty million pairs of underwear and is profitable with double-digit YoY growth. It continues to redefine the subscription market by evolving the transactional subscription to a membership centered on community and relationships with the brand.

The innovative direct-to-consumer brand offers multiple purchasing options, including singles, packs, matching pairs, and monthly membership.

Please note that this is a hybrid position of 3 days / week in our Los Angeles office

What You'll Do

  • Campaign Management : Launch and optimize campaigns across paid social channels (Meta, TikTok, Pinterest, Snapchat) to achieve CPA targets for new customer acquisition.
  • Performance Analysis : Analyze campaign data to extract actionable insights, informing strategies for owned channels and sharing results with the broader team.
  • A / B Testing : Execute tests on ad creatives, copy, and landing pages to improve conversion rates.
  • Creative Collaboration : Partner with internal creative teams and agencies to shape the creative testing roadmap.
  • Cross-functional Coordination : Collaborate with agencies / vendors to execute campaigns, including sending product samples, sharing marketing materials, and guiding landing page strategy.
  • Administrative Support : Manage routine campaign administration tasks such as uploading spend data into ad platforms, reconciling invoices, and ensuring accurate budget tracking.

What You Have

  • Bachelor's degree (marketing, business, economics, or other field with strong analytical components preferred, but not required).
  • 13 years experience managing performance-oriented paid channels (e.g., Meta / Facebook, TikTok).
  • Hands-on experience in Meta Ads Manager campaign setup.
  • Advanced Excel skills (VLOOKUP, Pivot Tables) and familiarity with 3rd-party analytics tools.
  • Exceptional project management skills to handle multiple campaigns simultaneously.
  • Strong communication and presentation abilities.
  • High accuracy, attention to detail, and problem-solving skills.
  • Ability to work from our Culver City office Tuesday - Thursday, with occasional weekend work.
  • Preferred Skills

  • Experience with DTC e-commerce advertising, especially in apparel or high SKU-count brands.
  • Strong analytical skills and proficiency in tools such as Google Analytics, Tableau, Northbeam, TripleWhale, or similar.
  • The base salary range for this full-time position is $78,650 -$90,000. Within this range, individual pay is determined by various factors, including job-related skills, experience, and relevant education or training.

    Why Work At MeUndies?

    It's more than a job. We have focused on building a team of people who emulate our core values. We look for people who stay balanced, go further, build relationships, champion differences, and are humble. At MeUndies, we continue to maintain a stellar brand by working collaboratively and encouraging growth with learning opportunities. There is no such thing as a small achievement here - we celebrate it all!

    We look at the necessities. We offer competitive equity / salary packages, including targeted annual bonuses, generous parental leave, a 401k, fantastic health benefits, open time off, and more.

    We have an office you'll enjoy going to. We work in our office Monday - Thursday. Friday is a remote / work-from-home day. We're set up to support comfortable working - hot desks, lounge, and casual seating areas, a Mother's Room, an on-site gym & shower, and a kitchen that makes you feel like you've never left home. We're dog-friendly, so your furry coworker can join you anytime.

    We don't forget the most important things. We want MeUndies to be a place where you feel safe and comfortable, and we encourage our employees to hold us accountable for keeping it that way. We encourage open communication and a People Ops team that is ready to help. When you work at MeUndies, we take your needs as an employee (and a person) seriously. Our doors are always welcome to feedback and suggestions!

    Plus those special extra things. We also know how important it is to connect with your team members outside of everyday work. We offer catered lunches every in-office day, holiday parties, off-sites, happy hours, and an annual retreat. You'll also get a sweet employee discount to rebuild your underwear drawer with our top-notch prints.

    MeUndies is an equal opportunity employer and is committed to providing a workplace and hiring process free from discrimination. All employment decisions will be made, and all qualified applicants will be considered, without regard to age, race, creed, color, religion, sex (including gender, pregnancy, sexual orientation, and gender identity), ethnicity, national origin, ancestry, disability status, veteran status, genetic information, marital status, citizenship status or other legally protected characteristic protected by federal, state, or local law. In addition, MeUndies will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable federal, state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.

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    Marketing Campaign Manager • Los Angeles, CA, US

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