Job Description
Strategy at Digitas Health is a versatile team of Creative, Social, Digital Experience Strategy experts, unified by a shared ambition to design experiences that move people.
To further accelerate this ambition, we are looking for an outstanding Manager, Engagement Strategy you will advocate for a modern approach to connected experiences for brands;
understand consumer behavior, the context in which those behaviors happen and how to design moments of engagement that influence patient journey.
Sound like you? Read on.
What you'll do :
Manager, Engagement Strategy, your curiosity around data, media and marketing essential to helping clients build sticky experiences across their channel eco-system.
Daily, you will concentrate on guiding strategy across important accounts while delivering industry-leading service, which includes :
- Partnering digital strategy leads and analytics team to uncover patient behaviors and insights that inspire bold ideas to promote overall engagement.
- Learn and apply deep channel knowledge across multiple channels to help create custom experiences for patients to make informed health decisions.
- Collab with media, social and data teams to develop insights
- Build long-lasting client relationships; provide guidance on their competitive threats and evolving consumer behaviors to guide their teams toward the next generation of holistic brand experience
Qualifications
We are looking for a depth of expertise (3-5 years; min Bachelor's degree, Masters preferred), including experience with impactful work experience and professional ingenuity which means you are :
- Successful track record within the Pharma marketing space
- A translator with research dexterity, including several years of experience with media-centric tools such as Comscore, MRI, Google Analytics, to uncover the data and insights that inspires strategy
- A creative storyteller who is endlessly curious and questioning with an ability to shift perspective and illuminate powerful insights
- Collaboration with all levels of the agency and its partners that will improve growth
- A true collaborator that has worked on large-scale projects across multiple digital properties the true dot connector
- Experience in team oversight looking to further develop their management skillset.
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