Sustainable1 Demand Generation & Event Coordinator, ASEAN

About the Role

Grade Level (for internal use) :

Sustainable1 Demand Generation & Event Coordinator, ASEAN

The Location

Singapore

The Team

The S&P Global Sustainable1 marketing team is founded to build awareness of S&P Global’s Essential Sustainability Intelligence providing financial institutions, corporations and governments an unmatched level of clarity and confidence to successfully navigate the transition to a sustainable future.

As part of S&P Global Sustainable1 with strong partnership to the business divisions we focus on providing value to clients, building our brand awareness, and driving front-end pipeline.

We value teamwork, drive ideas with data, and execute in a meaningful and inclusive way to our internal stakeholders and external clients.

The business has an entrepreneurial spirit. It is crucial that you thrive in a fast-paced, performance-based culture to be successful within our organization.

The Impact

S&P Global Sustainable1 demand generation & event specialists are producers of key marketing campaigns that support commercial goals.

The role will work under the direction of the Sustainable1 Regional Marketing Director, APAC, and partner closely with commercial, product, and marketing colleagues from across S&P Global business divisions.

The role will develop and implement various campaigns to engage clients & prospects, drive lead generation, organize events, and align with the larger sustainability business strategy.

Key responsibilities include developing the annual demand generation plan for ASEAN, developing a strategic event engagement program in collaboration with the Regional Marketing Director, APAC, and execute multi-channel, thematic and persona-based campaigns, that span digital, social, events and webinars.

What’s in it for you?

• Work on a high performing sustainability focused marketing team, as part of a Fortune 500 company that is over 150 years old.
• Establish S&P Global’s one voice’ sustainability solutions portfolio and thought leadership position in the ASEAN region market.
• Develop highly visible, creative marketing programs that drive commercial impact and accelerate clients’ transition to a sustainable future.
• Demonstrate the value of a multi-channel approach and stakeholder management to achieving results.

Responsibilities

Marketing communications Design and implement creative, multi-channel ESG marketing programs that caters to different information needs of regions, segments and persona.

Be the bridge between global marketing and local market needs. Localize global and regional content into local ASEAN region context that effectively serves the target client segment.

Event support & management - Work closely with the events team to innovate and execute a virtual and in-person sustainability event program, including webinars, roundtables and third-party conferences.

This includes pre-event / post communication, driving registrations, generating leads, and reporting on key event KPIs.

Campaign content Produce engaging and differentiated web and advertising copy, social posts especially on LinkedIn, video content, and email campaigns aligned to the business’ ESG growth strategy.

Analyse and measure performance to maximize reach and effectiveness.

• Sales enablement Develop and localise materials to help commercial teams communicate the value proposition of ESG products and support the selling process of those products.
• Cross functional teams Collaborate with cross-divisional marketing and functional teams to deliver joined-up sustainability marketing activities and provide timely reports on project impact.

What We’re Looking For :

The ideal candidate will be an experienced marketer with a passion for ESG. Strong business acumen and ability to work with different stakeholders to achieve business results are critical.

Excellent written and communication skills, as well as the ability to be a strong individual leader and contributor are important.

The candidate must demonstrate their ability to craft compelling messaging relevant for local context and leverage the full complement of marketing channels.

Knowledge on LinkedIn marketing and familiarity with platforms such as Marketo, Salesforce and Hootsuite (or comparable platforms) are essential.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business or related field preferred
• 3 years of experience in marketing, events, business, or commercial functions
• Experience of being a results-driven individual contributor within a big organization and ability to start a program from zero to one
• Good understanding of the industries and markets covered by S&P Global
• Understanding of ESG and sustainability trends, industry groups, and regulatory development
• Technical knowledge and willingness to learn ESG factors, such as Carbon Emissions, Physical Risk, ESG Scores Experience in developing an annual marketing plan and budget;

experience in budget management

• Experience in writing marketing copy that clearly communicates a product’s benefits and unique selling proposition
• Knowledge of print, digital, social, and event channels used to build B2B marketing campaigns
• Strong presentation skills and written and verbal communication skills
• Excellent organizational and time management skills
• Ability to work in a fast-paced and changeable environment
• Ability to collaborate with others beyond one’s reporting line
• Self-motivated and results oriented, with a positive, "can do" attitude and creative approach to problem solving.
• Team player
• Fluent written and spoken English, additional language proficiency relevant to the APAC region desirable.
• Familiarity with Salesforce CRM. Marketo marketing automation and Cvent a plus

About S&P Global Sustainable1

S&P Global Sustainable1 is the central source for sustainably intelligence from S&P Global. Sustainable1 matches customers with the ESG products, insights and solutions from across S&P Global's divisions to help meet their unique needs.

Our comprehensive coverage across global markets combined with in-depth ESG intelligence provides financial institutions, corporations and governments an unmatched level of clarity and confidence to successfully navigate the transition to a sustainable future.

Our data and well-informed point of view on critical topics like energy transition, climate resilience, positive impact and sustainable finance allow us to go deep on the details that define the big picture so customers can make decisions with conviction.

To learn more about Sustainable1, visit

Personal development

S&P sponsor our employees to spend time building their skills and knowledge on areas that are of personal interest and that can be beneficial to the business over the long term.

We want our people to develop and stay for a long time. Examples include training in consultative selling techniques, external qualifications, and certifications in topics such as ESG as the market evolves, all the way through to MBA’s.

The Workplace

We would like to encourage you to apply if you thrive in an environment that supports flexible working, we have adapted to a hybrid model and will continue this path in the future with the ability to work remotely and within the offices that we have throughout the United States.

Employee Resource Groups, developing a diverse workforce is one way we ensure our collective success. We support eight Employee Resource Groups dedicated to engaging and empowering diverse groups at S&P Global.

You can find more information here :

S&P Global has a Securities Disclosure and Trading Policy ( the Policy ) that seeks to mitigate conflicts of interest by monitoring and placing restrictions on personal securities holding and trading.

The Policy is designed to promote compliance with global regulations. In some Divisions, pursuant to the Policy’s requirements, candidates at S&P Global may be asked to disclose securities holdings.

Some roles may include a trading prohibition and remediation of positions when there is an effective or potential conflict of interest.

Employment at S&P Global is contingent upon compliance with the Policy.