Job Description
Job Description
Job Title : Marketing Coordinator
Reports to : Marketing Manager
Summary : The Marketing Coordinator oversees the quality and success of Goldfish Swim School through our social media platforms, relationships with local groups, schools, businesses and events.
Providing Goldfish Swim School a positive representative within the community.
Duties and Responsibilitie s :
1. Oversees the quality and success of our social media platforms and gives us a positive representative in the community.
2. Building relationships with local groups, schools, businesses, and event operators to help foster a beneficial relationship.
3. Uses creativity to help promote Goldfish Swim School on our social media platforms, currently Instagram & Facebook, by creating content, responding to comments & messages, and interacting with like-minded businesses and community partners.
Keeping up to date with social media changes & trends.
4. Trains and oversees a team for water safety presentations and events, coordinating staffing with GM / AGM
5. Oversees outreach, correspondence, and execution of water safety presentations.
6. Manages Marketing Tracking Spreadsheet.
7. Manages marketing calendar & website event calendar.
8. Responsible for event lead follow-up through podium and Wave.
9. Creates in school signage
10. Attends community events & brings Bubbles mascot into the community for photo opportunities and community relations.
11. Proficient with iClass Pro & Salesforce (Wave).
12. Cross-trained with swim instructor and front desk positions.
13. Maintain relationships with Parent Ambassadors. Track their activity. Assist with holding them accountable to their contracts.
Education / Experience :
A high school diploma or GED is preferred. Exceptional writing, proofreading, and editing skills required. Excellent interpersonal communication & organizational skills.
Knowledgeable with Facebook & Instagram.
Certificates and Licenses : CPR, First Aid, and AED required. Lifeguard certifications are highly recommended.
Work Environment : While performing this job, the employee is exposed to heat and humidity occasionally. The noise level is usually moderate.
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