Marketing Assistant/ Coordinator

About the role

We believe in disruption, innovation, and inclusivity to create the best products, team, and community. We are looking for a talented Marketing Associate to join our growing team, driving sales growth and success of our brand in the US.

We are seeking an enthusiastic and detail-oriented Marketing Coordinator to support our dynamic marketing team. You will assist in managing projects, executing campaigns, and collaborating with cross-functional teams to drive marketing success.

This entry-level role is perfect for a motivated individual with a passion for marketing and a desire to grow within a fast-paced, creative environment. You will also :

Project Management

• Assist the marketing team in managing projects and tasks using Monday.com.
• Support the team in ensuring timely delivery of projects and campaigns.
• Help manage resources and priorities effectively under the guidance of senior team members.

Campaign Management

• Assist in the execution of integrated marketing campaigns across various channels, including content, affiliate marketing, email, and social channels.
• Ensure campaign materials align with brand guidelines and marketing objectives.

Marketing Automation

• Support the team in utilizing marketing automation tools, such as Bloomreach or Klaviyo, for targeted multi-channel campaigns.
• Assist in the implementation of email workflows, segmentation, and personalization strategies.
• Help monitor and report on email performance metrics, including open rates, click-through rates, and conversions.

Content Strategy

• Assist in maintaining the content calendar, ensuring alignment with brand guidelines and marketing objectives.
• Collaborate with the copywriter to develop blog posts, product descriptions, and ad copy.
• Work with the SEO agency to optimize content for search engines and drive organic traffic.

Affiliate Marketing

• Support the execution of affiliate marketing strategies to drive sales growth.
• Assist in monitoring affiliate performance and provide support to optimize campaigns.
• Collaborate with internal teams and external agencies to ensure campaign success.
• Help analyze campaign performance and provide insights to optimize ROI.

Cross-Functional Collaboration

• Work closely with internal teams, including creative, product, and sales, to ensure alignment and seamless execution of marketing initiatives.
• Contribute to a culture of collaboration, communication, and knowledge sharing.

About you :

With an entrepreneurial spirit, solutions-oriented and collaborative approach, you have a huge opportunity to build this role into something BIG.

This role is ideal for a data-driven, tech-forward individual who is passionate about driving commercial growth through marketing programmes, and has a passion for storytelling working closely with our creative team.

For this role, we think you'll also need :

• Bachelor's degree in marketing, communications, or a related field (or equivalent experience).
• 1+ year of experience in marketing or a related field.
• Familiarity with project management tools, such as Monday.com.
• Basic knowledge of marketing automation platforms, such as Bloomreach or Klaviyo.
• Understanding of affiliate marketing and campaign management.

Why TGB?

With passion and dedication present in every corner of TGB, we are striving to be the leading brand within our Industry. Ultimately though, what makes us unique is being a founder led business, that has cultivated a close-knit culture that is supportive, encouraging and will ensure a lot of fun along the way! We really do value our teams contributions and there are many ways that we like to reward that.

Medical

Administered by United Healthcare or Kaiser Permanente depending on location and choice :

• 100% employee premium covered.
• 50% dependent premiums covered.
• UHC plan Platinum PPO.

Dental

Administered by United Healthcare :

• 100% employee premium covered.
• 50% dependent premiums are covered.

Vision

Administered by Vision Service Plan (VSP) :

• $0 co-pay on annual wellness exam
• $20 co-pay for prescription glasses up to $150 allowance for frames; up to $60 co-pay on contacts up to $135
• $20 co-pay on primary eye care

Paid Time Off (PTO)

• 10 paid holidays a year
• 80 hours awarded annually by accrual starting from your first day.
• After 3 years of service, accrual increases to 96 hours annually.
• After 5 years of service, accrual increases to 120 hours annually.

401(K) Retirement

Administered by Ascensus-PAi :

• Eligibility, Vesture, and Match begin after 30 days of service.
• Up to 4% match based on employee contributions.
2 days ago