Description
Your Team
Brookfield is seeking an experienced Marketing Coordinator to support the marketing efforts in our master-planned community Riverlights in Wilmington, NC.
The ideal candidate will support the day-to-day marketing initiatives in the community, effectively communicating the community vision to home shoppers and Realtors.
Responsibilities include assisting with community events, engaging with on-site builder sales agents, creating and updating website content, and monitoring and posting on the community’s social media channels.
We are looking for a self-starting, multi-tasker who operates at a fast pace, is engaging, works well with a team, and enjoys customer facing interactions.
Your Key Deliverables
- Work closely with Marketing Manager to implement comprehensive marketing strategies, messaging, and communication plans
- Deliver timely and remarkable customer service to prospects and stakeholders, and act as liaison with community builders and their sales reps.
- Build relationships with key Brokers / Broker offices, providing community updates, builder information, etc.
- Assist with weekly Sales and Traffic Reports and monthly / quarterly data as needed.
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
- Provide builder sales teams with weekly reports, marketing materials and other items as may be needed.
- Respond to inquiries from website / social media and monitor for potential issues or opportunities to refine messaging.
- Brainstorm and create engaging and relevant audience-appropriate content for social media, blogs, website, video, nurturing emails, e-newsletters, and the like.
- Responsible for the day-to-day management of social media to include crafting relevant content, scheduling and posting content, working with creators and influencers, and monitoring to optimize performance.
- Participate in weekly meetings with agency partners.
- Work with the marketing team to support the execution of sales and marketing events, including model and amenity openings, Realtor events, and signature community events.
- Build positive buzz about the community; attend local events and make connections / contacts in the neighborhood.
- Work with Community Representatives to ensure Broker, shopper, and buyer data is input into Salesforce weekly.
- Knowledge of company-wide systems including SalesForce, Tochi, JIRA and Umbraco
Must Haves
Bachelor's degree (B. A.) from four year college or university preferred; or at least 3 years related experience in sales, marketing, or related field;
or equivalent combination of education and experience
- Experience in real estate industry is a plus, though licensed candidates actively practicing will not be considered.
- Exceptional project management skills - ability to develop and provide clear direction, prioritization, and planning.
- Excellent written and oral communication skills.
- Enthusiastic and positive attitude, quick learner.
- Must have exceptional people skills, including conflict resolution skills, and the ability to work efficiently and effectively with co-workers and broader team.
- Strong customer service orientation with focus on the public; proficient in ascertaining specific guest needs and responding to inquiries.
- Ability to learn data management and CRM systems. Experience with Salesforce and Umbraco are a plus.
- Proficient in MS Word, MS Outlook, MS Excel.
- Experience in graphic design or web interface design with knowledge in Adobe Creative Suite and Canva preferred
- Experience in Social Media Strategy, Google analytics, video production, graphic design, HTML design preferred
- Ability to coordinate with internal teams and external groups including our builder partners, community residents, and retail partners.
- Some weekends required; not a remote work position.
Your Opportunity - US
We are proud to offer our employees what they value most :
- Competitive compensation
- Excellent extended medical, dental and vision benefits beginning day 1
- 401(k) matching, vesting begins day 1
- Career development programs
- Charitable donation matching
- Paid Volunteer Hours
- Paid parental leave
- Family planning assistance including IVF, surrogacy and adoptions options
- Wellness and mental health resources
- Pet insurance offering
- A culture based on our values of Passion, Integrity and Community
LI-JB1
Brookfield Properties participates in the to confirm the eligibility of candidates to work in the United States.
We are proud to create a diverse environment and are proud to be an equal opportunity employer. We are grateful for your interest in this position, however, only candidates selected for pre-screening will be contacted.