Associate Director, Analytics Engineering

The Role

We are looking for an Associate Director, Analytics Engineering to join our fast-growing Data Strategy & Analytics (DSA) team here at Wpromote.

In this role, you will lead a team of Analytics engineering experts to grow our clients' marketing performance goals by implementing best-in-class analytics tracking.

You will oversee a work queue that services all clients at Wpromote, and lead collaborative projects with digital marketing channel teams to create holistic tracking solutions for clients.

You are also the thought leader on privacy, server side technology, and advanced tagging solutions.

At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below.

As a Best Place to Work according to both Ad Age and Glassdoor and Adweek's Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what's possible in marketing.

We offer :

• Half-day Fridays year round
• Unlimited PTO
• Extended Holiday break (Winter)
• Flexible schedules
• Work from anywhere options*
• 100% paid parental leave
• 401(k) matching
• Medical, Dental, Vision, Life, Pet Insurance
• Sponsored life insurance
• Short Term Disability insurance and additional voluntary insurance
• Annual Class Pass Credits and more!

The anticipated annual salary for this role will range from $110,000 - $134,000, based on a variety of factors unique to each candidate, including skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and the respective state's salary threshold for exempt employees.

At Wpromote, pay ranges are subject to change and are based on specific market medians for similar jobs according to third-party salary benchmark surveys.

Individual pay within that range can vary due to skills, experience, and available budget. The total compensation package for this role will include benefits (listed above) and an annual performance bonus.

This role has an associated annual target bonus component which is paid out based on a number of factors which include Company performance, department performance, and individual performance.

Bonuses are not guaranteed and you must be an active employee in good standing and not on a Performance Improvement Plan to be eligible for the annual bonus.

This position may be performed remotely in most states within the US, with some exclusions

While this position is remote-friendly, preference will be given to candidates based in Los Angeles, Chicago, and NYC

This position is not eligible for immigration sponsorship

Important Notice : Beware of Job Scams

Wpromote recruiting communications will only be sent through our official channels via wpromote.com email addresses. If you see a posting elsewhere that is not reflected on Wpromote.

com / careers , it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details.

Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity.

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You Will Be

• Managing and mentoring a team of Analytics Engineers servicing the enterprise, large growth, and emerging digital client portfolios
• Training and coaching up the team by reviewing deliverables to ensure quality assurance checks and best practices are in place
• Monitoring team bandwidth and new business to advocate for the appropriate amount of staff to effectively service our client portfolio
• A point of escalation when client challenges are present and providing guidance to the team
• Responsible for scoping projects and providing high-level oversight to completion
• Partnering with DSA leadership and Technical Project Management to design processes to efficiently deliver cohesive DSA services across technical teams to clients and internal stakeholders from our support queue
• Overseeing, extending functionality, and ensuring the overall health of clients' event tracking infrastructure
• Supporting medium-to-advanced client and server-side tracking solutions in tag management systems such as Google Tag Manager and Adobe Launch to improve data accuracy, privacy compliance, and performance across different platforms
• Auditing Google Analytics and Adobe Analytics Platform implementations for accurate reporting
• Identifying and resolving data quality issues across a variety of data sources
• Keeping up on the latest industry trends, best practices, and emerging technologies in the analytics engineering tech space, and proactively communicating these to internal and external audiences

You Must Have

• 5+ years being client-facing, within an Advertising Agency or similar client environment
• 3+ years leading a team of 3+ individuals
• 5+ years working with tag management systems including any of the following : GTM, Segment, Tealium, Adobe Launch
• 5+ years working inside Google Analytics and / or Adobe Analytics
• Tagging proficiency in different frameworks
• Hands-on experience with APIs, server-side tracking (sGTM, CAPI) and privacy tools (OneTrust, Cookiebot)
• Knowledge of JavaScript, HTML, and SQL
• Familiarity with different Digital Marketing Ad platforms and Digital Analytics tools
• Thought leadership in the digital marketing atmosphere
• Excellent verbal communication skills, with the ability to understand the technical detail behind data utilization for digital marketing and the ability to explain it simply to non-technical audiences
• Excellent project management skills, with the ability to work efficiently across multiple teams, clients, and timelines simultaneously

Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment.

We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together.

As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate.

We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.

Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws.

A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote.

This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.

S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment.

Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.

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