Summary
An established, profitable B2B Media company is seeking a highly motivated, dynamic, and entrepreneurial-spirited Digital Account Executive.
This role will support and work directly with sales directors to develop integrated digital media plans. Will also be responsible for prospecting and will own a small book of business within a defined territory.
The candidate must be a true hunter, with the ability to manage the sales cycle from prospect to close and build media plans.
The ideal candidate will also be a creative thinker, proactive, flexible, and attentive to details. Will also be responsible for building relationships with accounts and media agencies.
Responsibilities :
- Sales support and development of integrated digital media / Thought Leadership plans
- Complete all RFP excel documentation in a timely manner
- Building PowerPoint presentations, gathering research, and meeting prep for the digital components
- Own a small book of business
- Provide accurate and timely account pipeline reports, account plan updates, and sales forecasts using SalesForce and Run Sheet reporting
- Ensure all RFPs, contacts, IOs and opportunities are updated in SalesForce
- Coordinate & track inventory performance and digital campaigns with Ad-Ops
- Liaise with ad agencies regarding digital specs, media kit requests, demographic follow-ups, and scheduling of media days and appointments
- Assist with prospecting for new accounts and scheduling calls / meetings
- Achieve monthly, quarterly, and annual sales objectives through securing new business and contract renewals in order to meet and exceed your individual sales targets
- Ensure client satisfaction to generate renewal business and grow incremental revenue
- Actively manage sales pipeline and provide revenue projections
- Work closely with internal teams to ensure all client and company business objectives are met
Qualifications :
- Team player, able to work across teams internally and externally to deliver maximum value to clients
- College degree required Recent college grad with media experience acceptable
- Experience as a digital sales assistant
- Good understanding of the digital ecosystem
- Must be proficient with PowerPoint & Excel
- Self-starter with excellent written and verbal communication skills
- Excellent interpersonal skills
- Insightful and perceptive
- Deadline driven
- Advanced experience using Salesforce as a CRM and for pipelines.
- Advanced experience using LinkedIn & Navigator as a prospecting / pipeline tool
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