Senior Account Based Marketing Manager

2 days ago Be among the first 25 applicants

About Checkr

Checkr is building the data platform to power safe and fair decisions. Established in 2014, Checkr’s innovative technology and robust data platform help customers assess risk and ensure safety and compliance to build trusted workplaces and communities. Checkr has over 100,000 customers including DoorDash, Coinbase, Lyft, Instacart, and Airtable.

About The Team / role

Are you ready to take your integrated marketing skills to the next level? Join Checkr’s Revenue Marketing team and lead the charge in shaping our account-based campaigns strategy and engine. Your role will be pivotal in driving pipeline and revenue growth for Upmarket segments. If you’re a strategic thinker, a hands‑on executor, data‑driven, and a collaborator at heart, we want to hear from you. Join us and be part of an exciting journey to modernize the background check industry with AI and build the data platform to power safe and fair decisions.

What You’ll Do

Strategy : Develop the full‑funnel integrated campaign strategy targeting Checkr’s Ideal Customer Profiles (industry focus) to fuel pipeline and revenue growth

Execution : Own the execution and optimization of ICP campaigns across web, email, advertising, webinars, outbound, and direct mail channels in partnership with the Field Events, Sales, and Partner teams

Messaging : Craft compelling messaging and copy across landing pages, email, advertising, and Outreach sequences in collaboration with Sales, Product Marketing, and Content teams

Creative : Partner with the brand team to test and optimize creative concepts for promotion across campaign channels

Audience : Identify and manage target audience lists in partnership with RevOps, PMM, and Sales for marketing engagement and sales outbound

Manage : Own paid social channels (LinkedIn, Meta) in partnership with our ad agency, webinars and pilot new 3rd‑party industry vendors to fuel acquisition efforts

Stakeholders : Collaborate and partner with Sales Development and Business Development Representatives to own and optimize lead hand‑off processes and conversion targets

Analytics : Measure and communicate progress to meeting and exceeding key performance indicators (KPIs) across campaign channels. Analyze, assess, and identify areas for improvement

What You Bring

6+ years of experience in demand generation, integrated campaigns, or Account Based Marketing in the B2B SaaS space

Ability to work strategically and tactically across multiple campaigns and channels

Courage to take the initiative, pilot, and evaluate new program types

Experience using data and metrics to develop strategy and drive program improvements

Well‑organized with great attention to detail

Strong project management skills

Excels at cross‑functional collaboration across multiple organizations

Proficient in Salesforce (CRM), Marketo (MA), Asana (Project Management), and Google Suite

Leveraging AI tools to drive campaign orchestration and automation is a plus!

What You’ll Get

A fast‑paced and collaborative environment

Learning and development allowance

Competitive compensation and opportunity for advancement

100% medical, dental, and vision coverage

Up to $25K reimbursement for fertility, adoption, and parental planning services

Flexible PTO policy

Monthly wellness stipend, home office stipend

The base salary range for this role is in $154,000 - $181,000 San Francisco, CA.

The base salary range for this role is $130,000 - $153,000 in Denver, CO.

Equal Employment Opportunities at Checkr

Checkr is committed to hiring talented and qualified individuals with diverse backgrounds for all of its tech, non‑tech, and leadership roles. Checkr believes that the gathering and celebration of unique backgrounds, qualities, and cultures enriches the workplace.

Checkr also welcomes the opportunity to consider qualified applicants with prior arrest or conviction records. Checkr’s commitment to diversity extends to hiring talented individuals in spite of a prior criminal history in accordance with local, state, and / or federal laws, including the San Francisco’s Fair Chance Ordinance.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing and Sales

Industries

Technology, Information and Internet

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