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Senior Performance Marketing Manager

Senior Performance Marketing Manager

VirtualVocationsKalamazoo, Michigan, United States
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A company is looking for a Senior Manager, Performance Marketing, Content & Analytics.

Key Responsibilities

Execute paid media strategy across various channels to drive growth

Manage media plans, budgets, and campaign performance analysis

Lead content strategy and collaborate with creative teams for optimization

Required Qualifications

5+ years in performance or digital marketing, with 2+ years in leadership roles

Proven experience managing paid digital campaigns across multiple platforms

Strong analytical skills and proficiency with reporting tools and A / B testing

Knowledge of marketing analytics and MarTech platforms

Experience in the Vitamins, Supplements, or CPG wellness industry is preferred

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Performance Marketing Manager • Kalamazoo, Michigan, United States

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