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The Estée Lauder Companies Inc. is hiring : Manager, Retail Media in New York

The Estée Lauder Companies Inc. is hiring : Manager, Retail Media in New York

MediabistroNew York, NY, United States
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Join a dynamic team of growth marketers transforming the Retailer.com business at ELC. As a Retail Media Manager, you’ll play a pivotal role in accelerating our online business across North America by deploying and optimizing retail media investments, analyzing performance, and driving strategic insights. You’ll work cross-functionally to build new digital capabilities, enhance campaign effectiveness, and shape the future of how we reach customers.

Key Responsibilities :

  • Develop and execute retail media strategies aligned with brand and portfolio objectives across key retailers.
  • Manage day-to-day relationships with Retail Media Networks (RMNs) such as Amazon Advertising, Walmart Connect, Roundel, and Macy’s Media Network.
  • Build media plans, deploy campaigns, and perform hands-on optimizations to meet business goals.
  • Monitor live campaigns and dashboards to ensure delivery, flag issues, and recommend in-flight optimizations.
  • Conduct A / B testing, attribution modeling, and ROI analysis to refine campaign performance.
  • Aggregate and analyze campaign results across brands and retailers to generate actionable insights.
  • Present performance reports and strategic recommendations to internal stakeholders.
  • Identify new ad units, targeting strategies, and data sources to maximize sales and efficiency.
  • Partner cross-functionally to develop automation tools and reduce manual efforts.
  • Stay current on the evolving retail media and advertising measurement landscape.

Qualifications :

  • 4+ years of experience in performance marketing, ideally within retail media or CPG.
  • Hands-on experience with digital media channels (display, social, video, mobile, search, email).
  • Strong analytical skills with the ability to synthesize campaign data into actionable insights.
  • Proficiency in internal reporting tools (e.g., Tableau, Looker) and advanced Excel.
  • Excellent communication skills and ability to educate cross-functional teams.
  • Proven ability to manage multiple brands and retailers concurrently.
  • Proactive mindset with a passion for innovation and continuous improvement.
  • Experience with retailer first-party data and full-funnel campaign planning.

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    Inc Is • New York, NY, United States

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